What do you expect when you buy a stock? We expect the stock price to go up so that we can sell at higher price than we originally bought them and take the profits. But many times things turn out not as we planned. What happens if the stock price does not go up but instead go down? It goes down 5%, 10%, 15%...50%.... If you don't cut you losses, you will lose your hard-earned money. You may face financial difficulty if you buy stocks on margin....more
So you have seen a great opportunity and are about to get started. Where do you go from here? Before you dig in, I cannot stress enough the importance of a well laid out business plan. You might then be asking, how do I plan and set goals if I don't have a clue what I'm going to achieve and in what timeframe? This may be true, but your business must have a foundation on which to start from. You are going to start your home business because you...more
Most people mistakenly assume that when you talk about marketing, you're automatically talking about "Tactical" marketing - placing ads, generating leads, sending out mailers, attending trades shows, creating brochures, implementing a follow-up system, and so forth. They fail to realize that the "Strategic" side of the coin - what you say, how you say it, and who you say it to - is almost always MORE important than the marketing medium of WHERE you say it. So, What's The Difference Between Strategic And Tactical Marketing? The distinction between the two is huge. "Tactical Marketing" is the execution of your marketing plan, such as generating leads, placing media, creating marketing tools, and implementing a follow-up system. In other words, it's the medium in which your message is delivered. "Strategic Marketing" has to do with what you say, how you say it, and who you say it to. In other words, it's the content of your marketing message. Strategic Marketing starts with understanding your customers and the things that are important to them, understanding "WHY John Smith buys". "If You Want To Know WHY John Smith Buys What John Smith Buys, You've Got To See The World THROUGH John...more
IntroductionIn this article, a presentation is made of the differences between major credit cards (http://www.chooseacreditcard.co.uk) and credit cards offered by specific stores to their customers. The purpose of this article is to provide a general overview of major credit cards and store cards to aid consumers in making decisions regarding which...more
An introduction to Injection Molding.Every plastic product you see needs to be shaped, and the most common method is Injection Molding. Most people using their computer to read this give no thought to how all those plastic parts were formed. Or how complex and expensive it is even to produce a ballpoint pen. Just about every part made of plastic...more
Many home-based entrepreneurs are gaining new ground with partnering arrangements. Although it takes many shapes, the core of the partnering concept is two or more businesses teaming up to achieve together what they can't do alone. Partnering with other businesses can help you offer a broader product or service package to a particular market segment, provide the resources to handle a single major project, or organize resources to meet your customers' needs. Whatever the scenario, partnering gives you the image of seamless capacity typically associated with large corporations. Even though it has been around for a while, don't expect to find fixed rules for individual partnering agreements. With the concept rapidly evolving, some partnerships resemble entities unto themselves; others parallel outsourcing or subcontracting relationships. Some business owners partner only under carefully drawn contracts; others do it on a handshake. What's important is developing an arrangement that satisfies all parties involved. Partnering allows very niche-oriented businesses to serve clients' complex needs and to compete against large firms that have all the necessary staff in-house. Partnering...more
Some call it the 30 second commute. We call it wonderful. What are we all talking about? Working from home, of course. There's nothing more satisfying than operating a successful business from your own home office. Believe us, we know. We tried...more
Many businesses lose money yearly because they don't think creatively about the future. They run their businesses doing what they think they should: dealing with customers, dealing with problems, ordering for their business, and paying their...more
The internet stands as the largest open marketplace in the world today, almost every possible product or service is being sold on the internet. With such an availability of potential monetary transactions, the preferred method of payment is the...more
There is an old expression you may have heard - to 'gild the lilly'. Basically, this means that if something is working fine, don't attempt to 'fix it', or 'improve it'. Chances are you will end up doing more harm than good. Nowhere is this more true...more
More and more businesses are seeing the value of photography in marketing their business. Websites, html emails, business cards, banners. Scanners and other digital equipment is HOT! What do you need to know about the subject of photography to take...more
Have you ever gotten frustrated when you realize that your prospects keep stereotyping you as a "salesperson"? And because of that, they don't give you the trust and openness that you deserve, and that are essential if you're going to help them solve...more