What To Do If You Are Being Told To Stop Treating Your Business Like A Hobby
If your upline mentions that most network marketers treat their business like a hobby
and therefore get paid as if it were a hobby it can seem like you have a mountain to climb if you are starting your business on a part-time basis. If you have never been in business before it can seem confusing as to what more you should or could be doing.At that point, it is very easy to take your foot off the gas pedal in your business and your productive activity falls off the radar to the point it becomes non existent and you start thinking to yourself that this stuff simply does not work.
It can seem difficult at times to think of your part-time network marketing business as a real business because in effect there is nothing tangible about it other than some stock and brochures or DVDs and your business card. However you have to approach your business every single day as if you were going to open up your shop unit every day on the High Street.
The shackles of an offline business prohibit creativity and freedom to see your business as anything other than a showroom to drive to every day 7 days a week but you have to think of your Internet business as exactly that a real business. You will require a strong daily task list and the right way of thinking from the outset to ensure you do enough for your business to grown and stay on track every day.
The best way to build momentum in your online business is to build your sales pipeline. The first skill you will need to master is lead generation and you need a sustained approach to gather ever growing numbers of visitors to your virtual store or website. Online businesses are far more scaleable than offline businesses when they are set up correctly and they can often be built in months rather than years.
The alternative to the scaleable business model of the online world is the hit and hope advertising methods used by stores to try and temp passing trade in through the door. With billions of users online every day searching for solutions you have a never ending supply of customers waiting to find you through your marketing
The single most amazing thing about an online business has all been made possible by a first time in history event ... the single biggest collation of accurate data ever made accessible to marketers - keywords, trends and Pay Per Click adverts.
What if you could match your product to an exact keyword combination?
What if someone types in the words "Lose Weight Fast"
When you learn how to position your offer directly in front of a hungry market you have the ability to solve peoples problems and then automate the process online.
Now think about the opportunity of finding a business that is designed for you to answer the problem of "How to make money online." With over 500,000 searches per day on the word "network marketing" before noon happening at this time - do you think you can start to see that opportunity really is everywhere?
My top five ways in which you run your business as a business include:
#1 Make a large shop front type sign and hang it in your home office space so you can see every day that you really are in business.
#2 Remember that the idea of being in network marketing is to have customers every day, so do not be shy and hide away. If you had a store your first words would be "Good morning, how can I help you?"
#3 Daily mindset and marketing training are a must do if you are to stay really focused but do not use your open shop hours to do them. Save them for your travelling time or your downtime at the end of the day and leave the daytime for income producing activities.
#4 Chart everything in your business, you need to know everything form lead generation and sources to sales and conversions. Keep journals for mindset training and marketing and make sure you review your written goals several times a day to stay focused.
#5 Challenge yourself to be a real business owner by creating a real Profit and Loss monthly account for your business. Use small business software like Quickbooks to chart every expense, every sale, every overhead and see for yourself how your business is doing month on month.
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