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Using Coupons Online

An online retailer often offers special discounts in order to promote their site

. Each site differs on how they publicize their discounts to consumers.

Many offer printable coupons which can be redeemed at your local store. Others offer online discounts, redeem able when purchasing online.

A current trend is to offer e-mail coupons obtainable when the consumer has signed up for the sites newsletter, become a "site member" or completed a survey questionnaire. The company then sends them special offers via an email newsletter.

Typically, they will offer a discount off a minimum purchase. The most common values today are $5 off a purchase of $15 or more, $10 off of $35 or more, free shipping, or a "free item" with purchase.

Many times they give points for spending which can be collected and redeemed later for products. The most common types of coupons are "first-time buyer" introductory savings, special links to hidden pages on the retailer's website, or a special code to be entered in the "Gift Certificate" or "Coupon" space upon checkout.

Most coupons are typically available to all customers and potential customers. Some special savings are offered only to those who have become "members" of a particular site.

The trick is to find the coupons for the products that you are most interested in purchasing. Your job is to constantly hunt down the best bargains and coupons offered online.

When you find one that is relevant to what you want to purchase, you can use it and save some money on your purchases. Be careful how long you hold onto these discount offers, because most coupons have an expiration date.

The date is usually posted on the paper itself, or if you find it on a website a date should be listed on the same webpage. If the expiration is "unknown" go ahead and give it a try, the worst thing that could happen is you don't get a discount.

Many times the value pages are left "live" by the retailers but they are not actively promoting it. Sometimes, coupons expire before their posted expiration date.

Retailers allot so much in dollars per promotion. Often, they under-estimate and the special is far more successful than they expected.

If, for example, a retailer offers a "free pen" with each purchase and they run out of pens earlier than planned, then they must make the decision to inactivate the offer. What we, the consumer, may view as fraudulent advertising, is more a case of poor planning regarding that particular promotion, by the retailer.

It is for that reason that if you see a super good coupon offer posted; you should try to use it as quickly as possible. Different types of coupons from different retailers can be used differently.

It depends on the type of coupon. The most common two are special links to hidden pages on the retailer's website, or a special code to be entered in the "Gift Certificate" or "Coupon" space upon checkout.

If the coupon is a special link, then that page will explain what you then need to do. Often times the discount will automatically be applied to your purchase at checkout.

If the coupon has a "code" you will need to supply this code generally at time of checkout. Look for a space called either "Gift Certificate" or "Coupon" on the website checkout page.

Enter the appropriate information and a new screen showing your adjusted amount will appear. Prior to finalizing the transaction, verify that your savings have been adjusted to your total purchase price.

If the code is rejected you may receive the opportunity to use another code, if applicable. Generally, coupons are restricted to one coupon use per household.

If there are five coupons for a particular retailer, you can use each one once. Often times there may be "first time purchasing" restrictions.

Most do not allow for more than one coupon or savings per item or what is referred to sometimes as "piggy-backing" coupons. This means that if an item is already discounted at a special price, the coupon may not be eligible.

by: Tommy Greene
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Using Coupons Online