The Automobile Industry In India
The Indian automobile industry has really been transformed over the span of the last ten years
. back in the 1990s there were just about as many cars to choose from, as you have fingers on your hands. People who wished to own a smaller more compact car would opt for the Maruti 800, which was probably the most popular car in the market those days. People who wished to buy a sedan could choose between the Maruti esteem, Daewoo Cielo, Opel Astra and a few others. There were barely any SUV available those days and there wasnt much of a presence of large international car manufacturers.Today however, is a completely different story, car manufacturers from the world over have entered the Indian market and set up shop in order to try and grab a fair amount of the market share. Toyota, Honda, Volkswagen, Skoda, Nissan, Hyundai, Renault, and Chevrolet are a few of the large international car giants who have a strong presence in the Indian market today. All these large companies have realized the potential the Indian market possesses, and want to try and be a part of the profits of the Indian automobile industry. These companies have set up manufacturing plants in India itself in order to cut costs. they have also started making car models which are specifically designed for the Indian market and are built around the major things an Indian consumer look for, mileage for example. These car models arent made anywhere else apart from in the Indian market.
Apart from this, even the premium luxury car makers like Rolls Royce, Aston Martin, Lamborghini, Porsche and Audi have opened up showrooms across the metropolitan cities like Mumbai and Delhi. I wonder if anybody wouldve thought they could walk into a Lamborghini showroom for a test drive in the midst of Mumbai city, ten years ago. But that dream has been made into a reality today.
Cars are launched at such quick succession nowadays, that it is difficult to keep up with it. there are so many cars realized every month, each car company launches another car to battle their rivals. This leaves the consumer extremely confused as to which the best car to buy in India would be? I would suggest everyone to take their time in deciding which car they plan to buy as the last thing youd want is regretting the car you have purchased.
The number of cars being launched in the market today is mind boggling. Almost every other day there is a large front page ad in the newspaper marking the launch of some new car. Its difficult to even keep up with the number of cars being launched. Some of the cars that have released over the last few months are the new Maruti Swift, Honda Brio, Mahindra XUV 500, Hyundai Eon, Skoda Rapid and the Nissan Sunny. And there are numerous more cars lined up to be launched this year. Keeping in mind the quick succession of cars being launched it a mystery how one could decide which the best car to buy in India would be? Coming to the conclusion as to which car would suit your needs and requirements perfectly seems like an impossible task. It would take hours of planning and racking ones brains to come to such a conclusion.
Local car manufacturers like Maruti Suzuki, Mahindra and Tata dont have it as easy as they did a decade ago. Back then all these companies especially Maruti Suzuki enjoyed complete control and a majority market share as they had no hint of competition. However, today its a different story altogether, with all the car manufacturing giants across the world like the American Chevrolet and the European king pins Volkswagen trying everything in their power to get a stronghold of the Indian market its made life for local companies a lot more difficult. With the rapid inflow of new cars being launched in the market at regular intervals, the most Herculean question would be, which is the best car to buy in India.
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