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How to Write a Sales Review Online

How to Write a Sales Review Online

How to Write a Sales Review Online

A note on reviews...

There are many different ways to structure product recommendations that allow you to present your sales message without seeming "salesy". This is actually pretty easy. You just have to name them right and structure your review right.

Here's what I mean...

1) Review - This is your standard review. You want to explain the product and why it's worth buying from the perspective of a "buyer" who found this product and enjoyed it. Talk about how it helped you and why you think that it will help them. Let them know that you have tried it and personally recommend it to them. It's all about seeming personal yet professional.

2) Case Study - The case study is a pretty cool way to structure a review type of e-mail message. They way that you do this is find someone that has used the product that you want to promote and create a case study around their experience and story. This can be as easy as going to the salesletter for the website, finding a testimonial that has some good product specifics in it and using that information along with visiting their website (if they have one listed) to create a case study. A case study is a third party (you) analyzing the results that an average person got from using the product that you want to promote.

Of course, if you want to go all out, you could hunt the person down that you want to do the case study on and ask them questions and do a real case study based on your questions.

3) Researcher - This is a great way (probably the best) to appear like you are not selling anything or at least not hard selling. What you do is write up a review but instead of just your standard review, you find information on the product your promoting on sites like YouTube, Squidoo, Google Groups, etc. You want to find information, videos and content that is based on user opinions on your product. If you can add this to your review and also point to YouTube videos and other unbiased links that help your message and recommendation, this will make you look like the "honest reviewer" rather than the "compensated affiliate".

This strategy is also great for keeping people interested an on your mailing list for as long as possible because they think that you are the "consumer advocate" for products that are related to their interests so they definitely want to hear what it is that you have to say. This is probably the single best way to keep people listening to you although, through testing, I have found that the more direct review approach will close more sales initially which will mean more

Now Pay Close Attention --

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http://www.articlesbase.com/internet-marketing-articles/how-to-write-a-sales-review-online-3854684.html
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How to Write a Sales Review Online