Halloween Invitations Leader Gets Bit By Vampire Bug
Share: Halloween Invitations Leader Gets Bit by Vampire Bug
Lafayette, LA - With True Blood, the Twilight series, and a plethora of blood-sucking themed pop culture causing vampire mania throughout the United States, these gothic ghouls are certain to continue their reign at the top of the supernatural creature pack through Halloween. For this reason, one leader in the Halloween Invitations industry is taking the lead and releasing stationery to meet the demands of their customers.
Halloween Invitation stationery is not a new field for CardsShoppe, http://www.cardsshoppe.com. For several years, the company took the initiative and started creating stationery for the October holiday even though most of their competition ignored the holiday. With their line of Halloween cards, the business has been able to target a specific group of consumers who weren't getting their needs met elsewhere. Plus, these are the same consumers who are most likely to be fascinated by the vampire phenomena.
To meet the interests of their customers, Cards Shoppe decided to release a number of vampire-inspired cards. According to Operating Manager Kathy Porter, "Our job is to know what our customers want. If we wait until they tell us, we've already failed them so we stay on top of what is popular. Right now, vampires are definitely a hot commodity so we knew developing Halloween Party Invitations options featuring vampires was something we had to do for our loyal customers."
Share: Because the company prides itself on offering one-of-a-kind designs not found anywhere else, they did not license the rights to popular vampire characters to use on their stationery, however. In this way, no fans of certain vampire characters will be left out of the stationery options. Also, refusing to jump on the licensing bandwagon allowed Cards Shoppe to keep their prices affordable at a time when costs are increasingly important to customers. "We didn't want to pass those expenses onto our customers so we did what we always did and got creative with our designs," Porter explains.
Vampires may be the top supernatural creature in popular culture at the moment, but another seems to be catching up: the werewolf. The company again stayed ahead of the trend and has already released one werewolf design this season with more expected by next Halloween when the trend is expected to heat up even further.
About CardsShoppe
Known as the premiere destination for everyone's holiday invitation needs, http://www.cardsshoppe.com offers customizable
Halloween Invitations and other seasonal cards at low prices. Based in Louisiana, this internet business has grown into an industry leader by providing customers with unique designs created in-house by their graphics team and by offering exceptional customer service. Millions of customers choose CardsShoppe because of their customization options. Buyers can choose to make changes to the card of their choosing then view those changes instantly with their patented personalization and preview features. Reasonable prices, free shipping on some orders, and great deals such as free cards with each order of Halloween Invitation cards keep those customers returning and recommending the site to others in need of Halloween Invitations.
by: Sarah Porter
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