Guidelines for your First Online Store
If you're entering the world of ecommerce for the first time
, we'd like to share these tips on what to do with your first online store. Before you even start to build online store, you need to define what you want to achieve for it. Set up goals, expectations, timelines and your vision for the online shop.Don't get too excited with the spending. As much as possible, you should keep your costs to a minimum if this is your first online business venture. As such, we recommend you look at free online store templates available on the web and start with those. You'll find hundreds of these free online store templates on the web, some even going beyond the call of duty and provide even the back-end part such as the inventory management tool.
Then, decide on the niche market that you want to enter. While there are hundreds, if not thousands, of products available for you to sell in your online store, you should concentrate on type of item that you are more or less familiar with. If you are personally into fashion, you should choose something from the apparel industry - clothes, shoes, bags, jewelry. If you are into sports, why not go with sportswear or sports memorabilia. Whatever product you decide to go with for your online store, you need to at least like it. You will have to create content about these products and talk about them more in detail, so it's best that you choose a product that you can work with for some time.
You have to work on finding the right supplier for your online shop. Make sure that when you evaluate your potential suppliers, they are trust-worthy and seem reliable. Check the online Better Business Bureau, look at RipOff reports or any reviews regarding the possible supplier. You also have to choose if you will be going with a supplier who will send the inventory to you physically before you can display it in your free online store or if you will be going with a dropship company. The essential difference is that the dropship company would allow you to start selling in your online store as soon as possible, while the traditional supplier relationship would mean having your own warehouse, staff to manage your inventory and wait time to get the items to you. As an added advantage, going with a dropship supplier also allows you to skip the hassles of order fulfillment that comes with managing an online store.
Don't forget to take care of your payment and billing needs, for this you will need a shopping cart and a payment gateway that will allow you to process credit card payments for your online store.
If you choose to go with the traditional supply chain management, you will also need to connect to shipping companies and other providers to help you with your online fulfillment needs.
Finally, don't forget to do post-sales follow up and customer service for your buyers. Whether you are sending out a simple thank you note or resolving a problem that occurred during the sales process, you need to make sure you connect with the buyers as they can help your business grow.
Guidelines for your First Online Store
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