Can fair trade clothing be fashionable?
Can fair trade clothing be fashionable?
Can fair trade clothing be fashionable?
You may have already heard all about what fair trade is and who can benefit from it. Fair trade is known as a product certification system which is designed to allow people to identify products that meet agreed environmental, labour and developmental standards. Fair trade covers a variety of products, from food and drink to clothing. You can get everything from fair trade chocolate and biscuits, to coffee, beer and wine and as we see the rise in people reaching out to the fair trade industry, the production of organic and fairtrade clothing is on the increase too. The clothing is made from fair trade cotton, with the farmers who grow the cotton being treated fairly and receiving a fair price for their produce; fairtrade projects also support community development projects in developing countries.
But the question is, can fair-trade clothing be fashionable? With young people everywhere always on the lookout for the latest styles, clothing companies who are adopting the fair trade logo must take note of what is fashionable and what is not if they are to win the support and custom of young people. Emphasis must not only be placed on the fact that fair trade helps people all over the world to make a decent living but also that you can be fashionable when buying fair trade.
Fair-trade clothing was seen, modelled and showcased at The Clothes Show Live, from a wide range of fashion designers who are beginning to see the importance of jumping on the ethical fashion wagon. This exposure will hopefully open the eyes of fashion buyers and consumers all over the world and help them to realise you can still be fashionable when you invest in ethical clothing. By buying fair trade clothing you can help to benefit the people involved in their production or the environment, and in many cases, both.
This exciting growth in exposure of fair trade clothing will hopefully teach fashionistas about what fair trade clothing is and hopefully increase the sales of these kinds of products. Fair trade cotton still only accounts for less than 1% of the total amount of cotton sold in the UK so it is important that more people get involved in this ethical issue and follow the trend that some UK designers adopted some time ago.
Fair trade clothing is now becoming more affordable and this should encourage more people to get involved, so next time you think about refreshing your wardrobe, why not buy from ethical fashion ranges and check out what fair trade clothing and organic clothing is available online and in stores.
If you want to get involved then take a look at the ethical fashion that is available. If you want to purchase organic clothing then don't delay and see what there is out there for both mens and womens clothing.
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