Auto Parts And Stronger Industries, And Promote Rural Economic Development
Changzhou City "Auto Parts town" - Meng Changhe Town
, the most recent years, in accordance with whole-heartedly seek development, concentrate on construction, use the "three hit" mental speed up the pace of industrial restructuring, vigorously develop the Auto Parts industry and accelerate the development of private economy . Is expected to be completed by 2005, total industrial output value 3.568 billion yuan, of which Auto parts production value could reach about 2.85 billion yuan, accounting for about 80% of total industrial output value, has become a major feature of the local for the town's economic development, social construction and Building a harmonious society building a new socialist countryside made some contribution.First, the status quo:
Auto parts Menghe production began in the late fifties, hovering in the sixties and the seventies, developed in the eight, the nineties, the twenty-first century to achieve a certain scale and volume. There are 13 villages a hundred million, accounting for 33.3%, have been more than a thousand private enterprises specializing in the production of various models of cars, motorcycles, electric bicycles, electric motorcycle accessories.
There are 3 thousand people in the country's 30 provinces and more than 300 cities and regions specifically engaged in sales outlets, as well as nearly one hundred companies and automobile factories supporting the production, some key enterprises of the products have been exported to Southeast Asia and other regions, accounting for National Auto Repair Shop 35% market share. 2001 East built the largest more than 400 stores in Jiangsu river Auto parts market, tens of thousands of species, covering the whole country, beginning to take shape a bright future. But from the overall structure of the point of view, Auto parts industry's overall strength and competitiveness is relatively weak, in particular:
First, most small-scale enterprises. Scale enterprises are not more than 91, less than 10% of the total number of enterprises, of which 8 million yuan more than a 5 million yuan more than 3, 4 million yuan more than two, three more than 3 million yuan and 2 million yuan more than 8 , one of more than 35 million yuan, 500 million yuan 39. There are still some businesses are still family workshops produced, and some shops are still father and son, husband and wife plant, brother wandering in the initial stages of the self-employed, mainly by the "multi-win, a multi-based, a multi is king," dominate the market.
Second, is the product of technological development and independent innovation capability is weak, low-grade products. Self-knowledge and the brand is less than one third, less well-known brands create their own place, very few such products are relatively low-grade, production and process equipment behind, mainly is to ask someone to open mold and depend on OEM production, a large part of the product by imitation.
Third, the enterprise management tools left behind. Most enterprises are the men outside a tube (business and production), female tube (financial and management) and seven pro-8 regardless of the family system and family system management mode is relatively common, business operators must do everything themselves or boss hands - .
Fourth, enterprises and between enterprises product vicious competition. In order to seize market space, the price of similar products in the "to kill each other" signs are everywhere, resulting in a vicious unfair competition, product prices and then slip a slide, so that production costs rising, some small businesses a "small profit" and "lose money "sale, difficult to sustain.
Fifth, Auto accessories market stagnating. Auto Parts stream after completion of the market, as the executive have not done enough to promote, without a market economy laws, but also away from the cities and main roads, market management and operation of publicity is not in place, exhibition hall converted to its use, on the basis of the original remained more or less before and basically no further development.
6 is a small number of fake and shoddy products still exist. Although in recent years the government and the relevant functional departments to crack down on efforts to increase rate of qualified products increased from less than 50% to 98% now, but there are still some enterprises in disguise "Reducing the savings," we go back to waste production, not meet industry standards for product quality, under the premise of shoddy, and even venture manufacturing shoddy products, which directly affect the interests of consumers and the "Auto Parts town" reputation, severely restricted the Auto Parts industry's rapid development.
Second, responses:
Meng Changhe Town of Auto Parts products, though the country has a certain "reputation" and "market", completed its first business, has accumulated a certain amount of funds, but with the national advanced manufacturing industry, there is still a big gap between areas than in line with international is worse than the market to raise a yard. Menghe automobile and motorcycle accessories to make to integrate into the overall situation of the National Auto with industry, and even out of China to the world, truly make bigger and Auto Parts Industry do special optimization and become the country's industry, a well-known brand, Menghe stream to Auto with the market into a strong independent innovation capability and competitiveness in East China region, and even the country's largest production base of Automobile & Motorcycle parts, I think it needs to take the following four steps:
First, to accelerate the liberation of the concept of ideological change, enhance the development of ideas. The operator's thoughts and concepts in general deciding the development prospects of success or failure of the relationship between the enterprise and prosperity. China's hundred private enterprises, Chint, Wanxiang Group them to identify ideas and concepts that are "the cause of their country, the pursuit of excellence." This is exactly what we need to cultivate ideas and concepts, business operators to establish the forward-looking ideas and concepts, establish ambitious ambitious development goals, using the world's advanced management concept, companies can continue to grow eventually to stand undefeated and the land.
Second, the highest ring Innovation and Excellence in their own trademarks and brand companies to enhance characteristics of the brand. To create sound business Innovation and Excellence in their own brand so that consumers in their hearts to establish a real brand identity, there are high-quality products must have their own registered trademark and brand, but also there is a trademark utter the least sound, but also have a a good corporate image.
First product will enable consumers to establish a trust in their hearts the image, followed by the corporate image to reflect the characteristics of nurturing the spirit of enterprise, entrepreneurship is a corporate image that is the trademark and brand intangible assets on a concrete embodiment. So, create ring Innovation and Excellence in brand and trademark is not only a well-known director of personal matter, nor is it the top few people to do business, all employees should be making a conscious act of creating such a ring will produce great power of the brand Innovation and Excellence in With this great power and ideological foundation for the brand with the well-known trademarks and striving for can there be hope.
Actively carrying out the activities of Innovation and Excellence in creating sound, more than 100 a year fight for a registered trademark, 1 --- 2-year cumulative breakthrough in 1000 in the same time, accelerate the development of well-known trademarks Changzhou create ring 5, a total of 10, Innovation brand-name products in Jiangsu Province 5 a cumulative total of eight, famous brand and brand excellence 3-4, and striving for quality credit products at the provincial level 10, and striving for provincial and national level high-tech products new products each month 5-6 declaration of 40-50 items of national patents. Acceleration to cultivate their own intellectual property trademarks and brand, and actively promote the "quality of Changzhou" activities carried out to speed up the implementation of brand strategy, striving for well-known trademarks of Changzhou City, Jiangsu Famous Brand and national well-known trademarks. Chinese famous brand, the National Inspection-free products and the title of green products to enhance Auto Parts products in the overall competitiveness of the national market and expanded market coverage, so that Menghe Auto repair parts market share will reach the national market share of about 45% , the real optimization and Auto Parts Industry.
Third, the introduction of scientific and technological talents to strengthen enterprise management, improve the level of industrial development. In the next few years, the scientific concept of development of private economy throughout the Auto Parts industry, adopted a "concentration of land, pool resources, set cited talent, intensive development", to speed up the introduction of scientific and technological talents to achieve the scientific management, improve the quality of industrial development level, to special win, with a strong win, with excellent win, and gradually taking a resource-saving and environment-friendly cost-effective way.
Play Changzhou City Auto Parts Industry Association, Changzhou City Xiaohe "Xin UNASOG" Motorcycle Association, the Bangladesh stream Changhe Town, "Tian Yang" Automobile Association and the river Auto with chambers of commerce and other private sector associations, and the establishment of a good enterprise products industries standards in the industry associations under the guidance of scientific management, reducing costs savings, improve efficiency, and take the road of integration and joint development, and gradually build the brand as a link to a private enterprise groups, to create their own joint fleet.
First, the formation of a joint approach to strong-strong alliance fleets and aircraft carriers. The full-scale enterprise development to stimulate the inner motivation, and strive in the new stage of development to achieve a new breakthrough in efforts to achieve faster and better scientific development. Relying on well-known brands in order to strive for the formation of enterprise groups 3-4 at home to promote and guide private enterprises to carry out corporate reform, establishing a modern enterprise system, improve corporate governance institutions to make better advantage of strong again at Strong.
Second is the introduction of mold manufacturing center, accelerate the pace of technological innovation. Accelerate the application of advanced manufacturing equipment, technologies and processes, application of information technology to upgrade traditional industries, the technology content, concentrate on the following integrated innovation and the introduction of digestion to attract innovation and support the development of products with independent intellectual property rights and production, efforts to promote scientific and technological innovation. Optimize the use of resources element of the market Auto Parts industrial structure, improving product technology content and production efficiency and promote industrial upgrading and improve enterprise enterprise independent innovation ability and core technology competitiveness.
Third, strengthen enterprise management to improve product quality. To make sales income 100 million yuan more than 300 enterprises, in the 1-2 year-round series by IS9000-2000 quality assurance and TS16949 quality management certification, as well as the automotive parts industry, E-MARK vehicle quality assurance series of certification, ISO14000 environmental protection and 3C Certification. Auto Parts for all export products through the town, Auto Parts lamps detected after passing the inspection station can only go out to sell, to play the role of various industry associations, mandatory product standards to implement Auto Parts Industry Management, held regularly every year enterprise management, quality management, safety management and financial management training courses, and comprehensively improve the quality of enterprise managers, private enterprise completely changed with high energy consumption, low-skill and efficiency of economic growth.
Fourth, people-oriented scientific and technological personnel to speed up the introduction. Enterprise development in fact be people-oriented in order to promote development, left the people just out of the question development, small-scale enterprise development, when an individual family or the entire family, but the scale of the development to a certain extent, he attributes the into a city or a region and the whole society, and it is blending of the community.
Fourth, changes in service mode to improve efficiency, improve service levels. Since the reform and opening up, Bangladesh's private economy, Changhe Town, although progress has been made in the development of the private economy has created its own development characteristics, so that the private economy has become an important pillar of the local economy. However, we must clearly recognize that the private economy is still achieved in stages, localized, and with the international advanced manufacturing industries are still fairly far behind. The Government should actively encourage the development of private economy, the views of the functional departments should change service mode, powerful government agencies to promote "efficiency revolution" strong support for the development of private economy, so that the private economy to social, environmental, coordinated and sustained manner.
The first is support for the "III" the private economy. Around the "tuning industry, and strong industry, expand the scale and enhance the brand, circular economy" demands to increase local government efforts to support the private economy, in line with the actual towns, re-formulation and adjustment of great loss of the private economy Incentive views. Speed up the director of quality, large-scale enterprises, the product brand name, high technology, competitive advantages are obvious, driving strong radiation of the "three" companies the priority list. Major support scale private enterprise development; focus on science and technology to support private enterprise development; focus on supporting export-oriented private enterprise development; by focusing on the "three-type" private enterprise support, promote private enterprise on the scale of the town, on the grade, the level of.
The second is a scientific and rational planning private enterprise industrial park. In accordance with economic globalization, the industrial parks of the township the objective requirements of urbanization, using the concept of market economy to attract the private economy to the industrial park development and improving the input-output efficiency, intensive development of private economy, promoting the building of rural small towns, in order to build socialism lay the foundation for a new countryside.
Third, changes in service mode to improve efficiency. Government and the relevant functional departments of the rapidly changing ideas, foster development of private economy I development of private economy, decline shame me. To take advantage of all relations, to create conditions to stimulate all energy, tried various methods to carry out the green channel, actively carry out your investment service activities, I make the greatest efforts to help investors succeed, for the best investment returns. In which the private economy, investors were happy to make money too happy, live in comfortable, local economic development liking.
Fourth, the establishment of the credit industry certification system, and resolutely crack down on fake and shoddy products.
Short private economic development should rely on local governments to actively support and follow through the guide, be sure to love the town with rural conditions, speed up the adjustment of industrial structure, upgrade the industry, actively promote the circular economy and achieve industrial advancement, improve the overall quality and efficiency of economic growth, to actively explore a development of market economy laws in line with the industry to develop new ways.
Efforts to form a basis of local traditional industries and emerging industries as the leading industries, automobile and motorcycle parts industry as the leading feature of the industrial system.
In the future development of the private economy to do four combinations: First, the development of private economy and the industrial town combination;
The second is the development of private economy and optimization of industrial combine;
Third, the development and implementation of development of private economy driven integration; 4 is to the development of private economy and the construction of a new combination of small cities and towns.
The development of the private economy through the Auto Parts Industry to the grade scale, on the level, the Changhe Town, Auto with products from Bangladesh, "Bangladesh River" to "menghe creation" with the Auto Industry to do bigger and doing fine Special optimization and. Become a national and even the world, a resounding brand, in order to build a socialist new countryside will make new contributions.
Auto Parts And Stronger Industries, And Promote Rural Economic Development
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