It's easy to get the right answer from your customers - just ask the right question!Elmer Wheeler was a marketing genius of the 1930s. Of course you've heard the expression: "Sell the sizzle not the steak." You may think that's so proverbial that nobody knows who said it first. Not so - Elmer Wheeler coined that phrase more than 70 years ago.He coined many phrases, by way of marketing rules, and they made billions of dollars for Wheeler's...more
If interest rates have dropped by a percentage point or more since you got your first mortgage, refinancing could save you big bucks. And if you have enough equity so that your new mortgage is for less than 80% of your home's value, you'll be able to stop paying Private Mortgage Insurance (PMI), which will save you even more.Mortgage refinancing could also result in lower monthly payments, depending on factors such as: if any 'points' are paid to...more
Lower Your Taxes on the PhoneDisturbed by how much you pay in taxes?When trying to reduce their taxes, most people focus on their federal and state taxes.While that is a good idea, there is another way to stop paying many taxes- a way that has nothing to do with the IRS or April 15.Have you ever considered all the taxes you're forced to pay on utiltiy and phone bills? Check out your recent phone or cell phone bill- look at all the taxes! The city, state and federal government all feel they have a right to make you pay them for having a phone. If you have a second phone line for data purposes, the taxes likely exceed the cost of the line.Most people merely sigh and unhappily pay these taxes, thinking there is nothing that they can do about them. Remember that you are paying those taxes with hard-earned money that you have already been taxed on once. This is essentially double taxation!Add up those cumulative taxes, month after month, year after year. You are unnecessarily paying is a lot of money! Eliminating all those taxes could save you several hundreds, if not thousands of dollars over time.Now, you can eliminate virtually all those taxes on your phone bill.The answer is...more
While most people are accustomed to shopping for homes between Memorial Day and Labor day, that may actually be the worst time of the year to buy a house. The best time of year to go house hunting may be the dead of winter, rather than the summertime.Most houses are bought and sold in the summer for a good reason. That's when children are out of...more
Not too many people know this, but there are over 900 different Chase credit cards for consumers to choose from! Yes, the number you read is correct. With most of these cards being "affinity" cards, meaning having direct tie-ins with a store, or with an auto manufacturer, you name it the choices for consumers are bountiful. A little overwhelming...more
Choosing the right executive office suite can be the solution you are looking for when your home office no longer supports your business's success. The benefits of a home office may soon be over shadowed by staff growth or the need to branch out to more prominent city locations. The natural progression of your office needs may also complete the image you have of your business.Executive office suites can offer your business completely furnished amenities, the perfect image, and a professional support staff. Leasing an executive office suite from a reputable office space leasing agent may provide you services that your home office isn't able to support. For instance imagine having a cordial receptionist to greet clients in a furnished waiting area, or an office manager to take care of administrative tasks. Having a technical staff on site would surely allow you to spend more time generating business than trying to fix a copier or printer. A prestigious address in your area can add convenience and growth that your home office may limit. More than likely your home office is just a spare bedroom with a computer and phone. This spare bedroom office may be all you need to conduct your...more
Applying for a grant used to be a difficult and tedious process. The applications were long and often difficult to obtain. Even worse, loans used to be difficult to locate. Unless you were extremely familiar with government loan programs, in all...more
Are you shopping for a new home? Maybe you're not sure where to look or who to contact about financing options. One of the first places you may want to check is the online Internet site, Mortgage Mall (www.mortgagemall.com.au). One of the best-known...more
In recent years property values have soared, while investment returns have been modest. This has created a situation where a lot of seniors are finding themselves in the position of being house rich and cash poor. These cash strapped seniors are...more
Handset is another term that means different things to different people. Handset is used to describe the receiver on a phone, an entire phone or a cell phone. It is sometimes mistakenly used instead of the word headset. For the purposes of this...more
A reverse mortgage can be an attractive option for many home-owning seniors that are having a hard time making ends meet. With a reverse mortgage, a senior homeowner will receive money for their home equity from a lender without having to make...more
Papers are one of the scourges of the modern office. Even mine tend to take over, if I am not very careful. So how do you get a handle of those never-ending piles of paper that accumulate on your desks, especially if filing is not one of your...more