Zilergy Travel - How Businesses Use Incentive Certificates and Why They work
How Businesses Use Incentive Certificates And Why they Work
With the state of our economy being so dismal right now, more and more businesses are looking for ways to get customers coming through their doors. Advertising dollars are becoming very scarce and companies are desperately seeking ways to get a leg up on the completion. Recent surveys have shown that nothing is more enticing to consumers or employees as travel incentives. the work, everyone wants to get away and have some fun but it can be very costly. Here's the answer.
The bottom line is travel incentives are a win solution for everyone involved. The business makes several hundred dollars on a 5 or 10 dollar investment, the customer gets a free all inclusive vacation package for two, and the travel agency has a new customer for life if they live up to all expectations.
The problems that have arisen in the pass were mainly from companies using a third party travel agency with poor customer service. This had a domino effect and that directly impacted the business who gave the trip away as well as the company who had sold the incentives to the company. This totally capsized the entire process of which the main goal was to obtain repeat customers and generate residual income for all parties involved.
This brings us to the question of 'how do we fix this and make it work the way it was designed to?". The only solution is to have a Travel Club that has as much invested inthe customer service aspect of the business that the marketers and the businesses purchasing these packages do. The only way to do this is for the travel agency to be in-house and have a vested interest in the entire process. That's how we can assure superb customer service that goes above and beyond everyone's expectations.
Recently I was able to meet the people behind the opportunity at the first ever live Zilergy Leadership Conference in my home town of Tampa Florida and I came away totally impressed with their integrity and unselfishness.
The Travel agency has been doing exceptionally well for over 20 years and are very well respected and their reputation is something to be proud of. They've brought on a highly touted travel specialist who has put some amazing packages together and will be working hands on to assure that these packages are everything they say they are and more. Customer satisfaction will take high priority here and repeat business is inevitable. This is just the tip of the iceberg so I'll leave you some key ingredients for now.
Here a just a few ways businesses will be using these travel incentives, as well as some of the many benefits that come with them.
How Businesses Use Incentive Certificates
Give a Gift or Incentive
With purchases
For attending a presentation
For signing up as a distributor
For new clients
When upgrading service
For completing a survey
Give as a gift for donations
Give special promotional giveaways
As customer retention
What Will This Do?
Convert prospects into clients
Generate referrals
Increases credibility
Helps maintain appointments
Provides incentive to buy products or use services
Generate repeat business
Increase memberships and enrollment
Reward faculty and staff
Increase floor traffic and in-store spending
A Few More Ideas
Hold drawings at home parties or meetings
Have a booth drawing, using it as an added bonus with each auction
Have an anniversary sales event
Give renewal bonuses and member benefits
If you would like to hear more about this I have made the information available
here.You may be interested in the marketing side of this lucrative industry so
take a lookZilergy Travel - How Businesses Use Incentive Certificates and Why They work
By: Jay Bartels
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