Wholesale VOIP: Squeezing Margins For Global Reach
Wholesale VOIP: Squeezing Margins For Global Reach
With growing distances, the need for keeping in touch has increased immensely. VOIP took the initiative to meet this demand, changing the face of telecommunication industry forever. Not only did this evolution become popular in a short span of time, but it also increased expectations at the consumer end. These expectations gave birth to wholesale VOIP carriers, providing VOIP solutions worldwide at economical rates.
The entire idea of wholesale Voip had also evolved with time. No longer is it about picking up retail traffic with widened margins. Today, wholesale VOIP providers worldwide want to be recognized globally. They are putting in efforts to cater to the growing demand of minutes and capacity. The race is no longer about making extra profit but more about expanding the customer base. The competition has become so cut throat that every carrier is aiming to provide the most competitive rate. This not only brings rapid market changes, it also forces the carrier to cut down its margins. Aspiring to give the most competitive rates, wholesale carriers are ready to rule the global market.
The customer portfolio now speaks of the excellence of the company. The larger the client base, the more authentic and exceptional the service provider. But is that really the case? How are these businesses making profits? Are they actually minimizing the margins? The answer primarily boils down to quality. Wholesale carriers, in order to make that extra cash, compromise on the quality of minutes. This creates ASR and ACD issues, hence affecting the QoS parameters.
Breezecom on the other hand, believes in another strategy altogether. A firm believer of quality, we focus on getting little traffic from multiple sources. That is why currently Breezecom is interconnected with more than 450 carriers worldwide. Also shifting our focus on discovering unexplored region, we aim at picking up their traffic. We are continuously thriving to reach out to customers, modifying payment methods and adding destinations to our existing list. With our internally produced software serving as an online panel for customers, we believe in facilitating our customers at another level. From 2007 till today, Breezecom has come a long way and made immense contribution to the wholesale industry.
There is no doubt about the future of telecommunication industry is all about wholesale VOIP. But the catch here is that how will all the key carriers within the industry control the squeezing margins and profits. Will it be at the expense of quality or will it be some other model to reach economies of scale and cost optimization
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