What are Velvet Business Cards?
I think it's finally time someone explains the difference between a silk
, velvet, satin and matte finish business card. Everyone wants their business card to be unique, to stand out from the rest. There are literally hundreds of options out there. Your local print shop can print virtually anything you could imagine. Of course, you will pay a premium price visiting a local print shop with your unique idea. We all know the best way to save money is to shop the internet. But shopping the internet for business cards can be a little difficult. How in the world can you tell the difference between all of the card stocks that are available out there? Some are pretty self explanitory, however, there are four options, silk, velvet, satin and mattethat seem to be used interchangeably. The truth is,each is very different from the other.Here's a breakdown of the four common options;
Silk Laminates - Silk has been around for about7 years. They seem to be a very popular option for a nice classy business card. They cost about 50% to 100% more than a traditional 12-14pt business card. Designed right and with the right upgrades, silk can definitely boost your businesses image. The silk laminate can best be described as a "silky texture". If you were to rub two cards together, it would be equivalent to rubbing silk fabric together. The silk laminate is a writeable card stock and is also tear resistant.
Velvet Laminates - Velvet is very new to the market. Finding a definition for this type of card is virtually impossible right now. After holding several samples in hand, I can best describe these cards a very plush textured card stock. If you attempted to rub two of these cards together, you'd actually experience some resistance. It's as if there are small grains of peach fuzz in the card stock that won't allow you to rub against its grain. This is very different from the silk business card. If you are looking for an instant reaction to your business card, you will get it with the velvet business card. Though the finish is dull, the colors are still very vibrant. Because they are so new, you may not find many upgrades available quite yet. As they gain in popularity, you'll find more and more printers offering foil upgrades, spot UV and maybe custom die-cutting. The price range for these cards is 30% to 75% more than your common 12-14pt card stock.
Satin Laminates, Matte Finish - These two are typically the same type of finish/laminate. The matte/satin is basically a dull, flat finish. Sometimes satin is referred to as a silk finish. Clarify with your printer that your business card is truly a silk or satin finish. The best way to tell the difference (if your printer is not sure) is to try the tear test. The satin will tear with very little effort, while the silk is not so simple. This option is typically the most economical way to go if your trying to save some money. The silk/matte finish is a writeable card stock. Price ranges from $30 for 1000 to $150 for 1000.
I've had all of these cards at one time or another for my own business. I still tend to gravitate towards the silk cards. Just because there are so many options as far as upgrades go. But the velvet is definitely my second favorite.
What are Velvet Business Cards?
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