The Modern Beauty Salon
Todays Beauty Salon is a far cry from the old row of hairdryers and a tray of curlers
. The modern Beauty Salon offers a luxurious treat for todays busy woman or indeed, man.
For just an hour or so of your busy working week its the height of luxury to be able to chill out while you are being pampered. That hour is all about you! No boss shouting for your time, no kids wanting feeding. Just your stylist wanting to know what you want, and how you want to look. Its a time for idle chit chat and relaxation.
It all starts with making your first appointment. When you call in to your salon how does the receptionist make you feel? Is there a frantic searching through pages of a paper diary and the receptionist looking down or is it a friendly smile and the click of a button? Todays
salon software helps the receptionist find the next available appointment easily and quickly and spend more time interacting with the client. So your first contact and first impression are that was quick and easy and the receptionist was so nice and friendly, Im looking forward to my appointment.
A day or two before your appointment you get an e-mail or SMS reminding you of your appointment, now thats a nice touch, you feel special. Little do your clients know that this is salon software confirming your appointment to make sure you dont forget and leave the salon with an idle stylist!
So, the day of your appointment arrives and you turn up at the salon. Booking in is easy with the salon software system. There may be a few minutes for you to chat with the receptionist and she might ask how you found out about the salon or how often you like to visit a salon? All this information can be captured on the salon software and can be used to enhance your experience. Of course it can also help the salon with marketing and retaining clients.
You relax and enjoy having your hair styled, you discuss your preferences with your stylist, and she may want to know what colour you like for your hair or suggest what products might benefit you. Again, all this can be recorded on the
salon software for future sales.
Now youre looking good and feeling great! You are taken back to reception to pay and you might pick up some of the products your stylist suggested. All this will be recorded on your receipt and in the salon software. The receptionist will let you know there is a free appointment for your stylist in 5 weeks (you told her how often you like to come when you arrived) and book it for you.
On your next visit you may be offered the shampoo you have been using since your last visit, the salon will know you bought it last time because it is all in the salon software. You feel like they know you and care about you so youll keep going back because you feel wanted.
If you own a Beauty Salon and want to enhance your business then salon software is for you. It is a user friendly way of gathering information that is valid to your business and it frees up your staff to make your clients visit a special one.
by: Tom Jacobsen
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