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Small Business is Booming in Austin

Small Business is Booming in Austin

With over 375 thousand businesses and growing

, Austin, Texas has emerged from the recession as a very strong market for high-tech commerce. High-tech professionals from all over the world are relocating to Austin, making the city's business environment even more competitive and diverse. With business and commerce booming, Austin has been named one of the best cities in the United States for business by Forbes and Fortune Magazine.

Austin Business (and Entrepreneurial Spirit) is Booming

Luminex Corporation and EZcorp are two large Austin businesses that were honored by Fortune Magazine's annual list of the 100 fastest growing companies in the United States. The list ranks companies based on 3-year growth in earnings per share, revenue and the total return for investors. However, the highest rate of growth in Austin is in the small business sector. City involvement has played a key role in supporting local businesses and representing the community's values of independent entrepreneurship.

The city of Austin's Small Business Development Program is a unique resource that provides free resources and low-cost classes to Austin residents. This program is the only small business program in the United States that does not receive federal funding. While the city and other groups have a lot of programs to help small businesses, Austin's "Keep Austin Weird" support for unique culture translates directly into support for local small businesses.

Resources for Small Businesses

These resources are vital in helping Austin maintain a strong small business economy. According to the Small Business Administration, cities that have a strong small business economy are expected to recover from economic downturns much more quickly. During the two past recessions, firms with fewer than twenty employees were the only ones with positive net job growth.

Support for local small businesses has also come from a surprising source--a local small business! Study Breaks, a national college lifestyle magazine, is an Austin small business that has not only survived recessions, but has thrived and extended the resources and help to other small businesses that they have received from their parent company, Shweiki Media.

Their strategy for success for the last 20 years through an unpredictable economy has been to evolve with the changing needs of their clients. Originally Study Breaks was solely a local publisher of a print magazine, however, as technology has evolved they have also evolved by offering interactive marketing solutions such as web development and social media strategies in addition to print.

Shifting gears to be multi-dimensional has been so successful that it has inspired them to help other small businesses by sharing their tools and resources. Study Breaks has created product development and marketing systems that they offer to printing clients, other publishers and any small business that needs a boost.

San Antonio Printing Services Provide Superior 2.0 Support

Now, as a full service marketing company, Study Breaks offers an innovative range of Austin publishing and marketing services exclusively designed to fit all advertising, marketing or communication needs.

Their parent company, Shweiki Media is a leader in small- and medium-sized niche publication printing producing a wide variety of publications for their customers, including: consumer, business-to-business, trade, special interest, city and regional publications, associations and journals, and catalogs.

Shweiki Media offers full service San Antonio printing services and an excellent resource for publication publishers. If you are a small business and want to learn more, visit www.shweikimedia.com or contact Shweiki Media at (210) 804-0390.

Small Business is Booming in Austin

By: Elizabeth.Ruda
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