Online Marketing For Local Businesses
You can use the power of net for the purpose of marketing your own local business or the local business of any friend you know
. This article aims at describing the techniques that may be adopted by you in order to trigger the start of your local business. The methods are effective if you get to understand them and implement them properly.Drawing free vacation
You can tie up with the local businesses that you are aware of and with whom you have a good understanding. You can give away free tickets to their customers who are availing their services or their products. You can give them a free vacation or two as an incentive for doing business with them. Now the ticket that you provide them would have a code which would actually ask these customers to sign into your website, you can choose to make the price $10. As soon as they sign up they would get introduced to your website and your company. This would really not be a loss enterprise since there are quite a number of hotels that would like free occupants but really cant afford to have no occupants at all. The latter is a bad situation since that has no scope of these hotels being introduced to any kind of visitors.
So now when you will announce the name of the winner (the previously determined $10 winner), they are bound to come to collect their tickets at your office. Here you will also manage some talk with them.
Drawing of business card
You can also choose to make a deal with the local restaurant or the dry cleaner to give away the list of their customers to you. In exchange you can offer their customers a free lunch or coupons that would enable them to shop at the most happening or at least a fairly good shopping mall of their city. The restaurants are sure to have some business men visiting their place. There should be a box where all their business cards with their contact numbers and email ids would be given so that later you are able to collect them and approach them. So if your product or service is good enough then they are bound to remember you and contact you.
Referral email marketing
Another way to promote your local business is to collect the email address of all your present customers. You can choose to do this by setting a day apart just for this activity. Or you can physically send a letter to all your customers so that they are able to enjoy the benefits of one of your fabulous offer. If you choose to email them then you can state that there would be good offers waiting for those people who would reply in a period of 48 hours to you. You can also introduce a viral marketing spin by stating that there would be special advantages for people who would tell their friends in a specific amount of time or forward your mail to them.
So these are some of the ways in which you can choose to promote your local business with the strategies of online marketing.
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