Mass Traffic Content Review: Some Private-Label-Rights Packages Are Better Than Others

Mass Traffic Content Review: Some Private-Label-Rights Packages Are Better Than Others

Using private label rights for content is something that many bloggers do successfully. It can be a drain on your resources to have to either write content yourself or pay heavily for it through outsourcing. You might be thinking, "there has to be another way!" There is and that is using PLR. Can using PLR articles create duplicate content penalties with the major search engines though?

Content sold with private label rights is usually released by writers to several different buyers. That means you do not get exclusive rights to the content. In general, you will be required to rewrite the content a little in order to make it stand apart from others. However, the bulk of the work is done for you! You do not have to do any research or heavy formatting work.

You'll like the fact that buying PLR content is quite a bit less expensive than outsourcing content. In fact, the standard market price for private label rights is pretty cheap. This is something that most bloggers can actually afford! You will want to add your own voice and put your own spin on it, but it can save you literally hours of work. In some cases, you can even use the content as it is, if the writer allows for those rights. It's not always recommended to leave it as-is, but if you're short on time and want to have constant, fresh content, it can be a option for you.

Though there are many perks, it can be hard to find quality content that will work for you. Some of what is out there is pure rubbish. There are definitely some providers that are better than others, so do your due diligence. You can find some great PLR at the Warrior Forum and by doing Internet searches in Google. Be sure that you're able to see at least a small sample of the writing before you make your purchase. Also, check and make sure that the content has not been widely distributed to others. There are free "duplicate content checkers" available to help with that. Fresh PLR content will not be saturated, and you're likely to see many more benefits with it.

One topic that is generating quite a bit of controversy recently has to do with duplicate content. Duplicate content means that there is substantial segments of material that either partially or completely matches material from another source. It's not plagiarism, because with PLR you legally have the right to use the article. As far as the major search engines are concerned though, some people believe that there is a real possibility of your blog getting penalized because of duplicate content. I've looked into this issue and have come to the conclusion that the major search engines don't actually penalize blogs for having non-unique content, they just don't reward those sites with higher page rank. So it's not really that there is a duplicate content penalty, it's more of an unique content advantage or premium.

So, what does this all mean. If you're going to use PLR content for your website, then you should rewrite the articles to make them as unique as possible. Google is more particular these days and they are better at detecting if your blog can add value to visitors. That's really what its all about. Your blog needs to be able to offer something that other blogs don't. Duplicate content isn't going to help much with that.

As I mentioned earlier, there isn't really a duplicate content penalty, as your blog site probably won't fall into a black hole and never be seen again. The blog just won't be recognized as an authority source. Many PLR programs offer article spinners to help make articles seem more unique. This is another way to make sure you have intriguing content for your blog. So, you can write the content yourself, outsource it, or use PLR. If its done correctly, private label rights material will help you stay fresh and relevant in your niche and with the search engines.

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