Luxurious Cartier in Prosperity against Economy Downturn
According to a latest report, Cartier, one of the well-know jewelry brands
, is witnessing another round of up-going price. This arouses wide attention among economists and analytics. The most confusing point lies in the contradiction between the downward consumption and the rocket soaring Cartier prices, which is reported to have increased by almost 10% annually. As for the hidden reasons, opinions can be summarized as follows. First and foremost, some experts point out that, the main consumption group of Cartier luxuries are those who can always afford it, such as the imperial family members, pop or film stars and elites with powerful financial background. For these people, this broken economical system is comparatively less destructive. It could not upset their normal luxurious life at all. A spokesman reveals:"as a matter of fact, we have underestimated the recovering capacity of business people. For most of them, I believe, this so-called financial crisis cannot spell as much disorder as it does to people of lower class" If what he says is true, then its possibly to understand how Cartier can still stick to its rising price in challenge of economically up-side-down trend.
Share: Secondly, as for the elevated price itself, it stands for another promotion or enhancement in Cartier's product. As Cartier can hold fast to its stable supporters even in crisis time, it's absolutely probable for the company to carry out the golden rule - it worth the money?with no concerns. It seems that, Cartier is using the risen price every year to tell the world that whatever strike they are facing, they are able to assure you of the high quality Cartier jewelry all the time. In this way, rising prices seems to be an efficient mean for product promotion.
Above all, people want Cartier and need it to help him or her stand out among others. As we all know, social statue now has be identified as a beneficial self property. So , every able man earns it by highlighting his gracious tastes in luxuries. Jewelry, clothing, housing decoration have taken up the most of his otherwise scarce shopping time. This will make them happy. Or, in other word, they buy happiness with money. Up to now, some people may stand out questioning the statement's authority. Well, I can show them the evidence. Recently, a passage appears on an English magazine writes in this way: happiness can be bought. But it's not what you plan. When people go shopping, they buy not only the good but also the experience spontaneously. It's especially true of those people who purchase costly Cartier jewelry, to show how wealthy they are. They do buy happiness, or satisfaction to be more specific, through this way. Since, the shopping group is steady and the popularity is still widening, there is no reason that Cartier does not keep its rising price policy.
Luxurious Cartier in Prosperity against Economy Downturn
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