India: The Preferred Destination For Call Center Outsourcing

This age of globalization has facilitated the growth of call centers all across the world

. We can reach every corner of the earth within a few hours due to excellent transportation. A person sitting in one country of the world can talk to someone sitting in another corner of the world because of effective telecommunication services.

Technological advances in telecommunication have brought the people of different parts of the world closer. Taking the advantage of this revolution, the large multinational companies thought to make profit in their business in a new way. They started to hire call centers to outsource a part of their business in other parts of the world where the manpower is efficient and cheaper. The developing countries like India, China, Mexico, Philippines were the obvious choice as there is no shortage of talent and cheap manpower here.

Call center outsourcing to India is such a craze because since the British had ruled India a century ago, the influence of English language remained throughout India. It is taught as a second language in every Indian state. There are many English medium schools in India where the medium of instruction is English.

Students coming out these schools can talk in English smartly. Almost all big multinational companies are located in the USA, England and other countries of Europe and America where the medium of instruction is English. Since there are many English speaking people in India, many large multinational companies have outsourced a part of their business to India.

Call centers out here handle a number of 24 hour answering services like customer support, technical support, order taking services as well as telemarketing services and Backend processes. India has begun to be known as the center of Back office operations for the entire world. The Call Center business has set a new era for global business. While the big companies can concentrate more on their business by drastically cutting their maintenance costs, the educated and well versed youth of developing countries like India, Mexico can earn some quick money and become a part of international business. There are about 4 lacks people working in different call centers in India.

The government has encouraged multinational companies investing in call center outsourcing to India with allowances and grants. India opened its gate for the multinational companies in the nineties, since then Indian economy has been growing by leaps and bound. The big companies have set up their business centers here and as a result the business process outsourcing has generated millions of dollar for India. The multinational companies have got good service and have been able to cut down their cost, thus gaining the other way.

Some of the advantages of outsourcing to India are:

Cost Benefits - In many call centers in the USA and Europe labor cost are the main operating cost, but in India it is just a fraction. The companies have saved millions of dollar from this cheap workforce.

Skilled manpower- Most of the call centers in western countries recruit high school students for their work but in India they can easily get college graduate students as each year millions of students graduate who can speak English very well but cannot find high paying jobs. As for India the call center jobs are well paid, the employees take it as their full time job, whereas call center jobs are still considered as part time jobs in the west. They are ready to work in flexible shifts so as to provide 24 hour answering services.

by: Alicia

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