How To Choose The Best Content Management System For Your Business
A content management system, or CMS, is a software application that allows organisations to create
, review and publish information online. A CMS can run a web site, an intranet or extranet.
An intranet is like a web site for use inside an organisation. An extranet allows customers, suppliers and contractors access to information with a login and password in a Web-based environment.
A good
enterprise content management system will allow you to edit and create content without difficulty, and publish information quickly and easily.
When choosing a CMS, consider the following points:
Make sure the system is easy to use for everyone, including those who are not technical. Choose a system that is easy to implement and manage, and allows you to build a site that is easy to navigate.
There are many "free" open-source systems available but it is important to remember that, as your business grows, your system needs to grow with it and some open-source systems may have difficulty in adapting to these changes. Be aware that as your system grows, it needs to be able to handle increasing scale and scope. It may be that a licensed system which is supported by a reputable company has greater opportunity for expansion and may indeed have a lower total cost of ownership.
Make sure the company you are dealing with has had experience in installing and implementing content management systems. Make sure they are able to offer you the extensions and features you need.
Research your needs and ask your service company to review several possible technical solutions. A strategy workshop that brings together all the stakeholders is an excellent way to start. Assess the current state of your online assets and requirements, explore the possibilities, and develop a vision of the online future for your organisation.
If possible, check with previous or existing customers of the company you are considering for the installation. This can really pay dividends.
Make sure that you consider needs and expectation of your web site, intranet or extranet users. This includes good information architecture as well as good graphic design. The CMS that you choose should make it easy for your developers to set up the site in the first place, and then for your internal site managers to keep it up to date without significant technical expertise.
Security is a vital issue, not just to protect sensitive information but also to protect your system against viruses and malware. Make sure that your CMS management company has experience in this area can protect your online reputation and save you money and pain.
A system champion inside your organisation is essential to keeping the site fresh, consistent and useful. Content management processes should fit easily into someone's job description. It should not be necessary to hire technical people to manage your web site content with a CMS..
As a CMS grows it is vital that user can find content easily, so a clear hierarchical navigation structure, and excellent search functions are essential. Make sure information retrieval is easy for every user.
Make sure your service provider can offer you a well-organised project and has a track record of delivering on time. This way your new
enterprise content management system can be seamlessly introduced into your company and you'll enjoy the benefit of professional support.
by: Mark Carey
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