How Mobile Marketing Is Changing The Real Estate Business
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Share: In case you haven't heard, mobile media is taking over and iZigg is paving the way! Everyone's heard of "90210"
, right? Think of "90210" as the "dot com" of mobile media. Real estate and mortgage professionals should be singing the praises of mobile marketing. There's no better weapon to add to your marketing arsenal. Text message marketing gives real estate agents, mortgage brokers and property managers unprecedented and instant access to valuable customers simply because the mobile phone has become the preferred technology of choice. We already know that people and their mobile phones are attached at the hip (literally). Traditional marketing practices (email, direct mail, print etc...) are quickly becoming tools of the past. Today, it's facebook, Twitter and now mobile media.
With the worst real estate industry we've seen in our lifetime, affordable and powerful marketing strategies are the ONLY way to go. No one has money to gamble on marketing. In these times, marketing needs to be a proven and confident way to increase your business. Mobile media is relevant in today's world! It is permission base, interactive and consumers engage it.
So what does this mean for you as a real estate agent, property manager or mortgage broker?
Simply put, mobile marketing is the most transformational business strategy we've seen in the last decade. It's not only the client access that will give you the leg up on the competition - consumers also appreciate the attention and dedication that comes hand-in-hand with text message marketing. I've listed a few more benefits how iZigg can directly impact your real estate marketing success:
Paper business cards are out - and text message business cards are in. Instead of handing clients a business card, you can text your details to your clients' mobile phones, so they'll never be at a loss for your information again. iZigg offers a service known as "MCard", which puts your information on a prospect's phone and gathers their information at the same time. It is a simple way for Realtors to build a "permission based" database.
Real estate agents and property managers can keep in better touch with their prospects by texting real-time information on newly available properties. This expedites the sales process - and will make your clients feel like they're being treated like superstars.
Text message marketing will increase prospect follow-ups and client satisfaction. We don't like to wait for information when we need it, so the faster we get it the happier we'll be. For example, if you're a home buyer (or renter) and you're driving by a home for sale (or rent) and want more details, you want that information real-time. If you can send a quick text message and get those details immediately, how satisfied would you be?
For mortgage professionals - this give you the ability to send real-time information on loan terms and rate adjustments. Getting your clients and prospects that instant notification when they want it speaks volumes to your level of customer service. And if you can get that information to your prospects sooner than your competition, your chances of earning their business go way up.
Real estate investors are always on the lookout for a great opportunity. For an investment advisor, those opportunities can disappear quickly, so having the ability to send out messages to select investor groups at a moment's notice is critical.
Text message marketing practices are outpacing traditional marketing practices hands down. SMS campaigns have better open rates, better response rates, and better ROI. What else is there?
By using iZigg, the business marketer who utilizes the power of text message marketing is the one that's providing a far superior service than the competitor who sticks to traditional marketing channels. And superior service directly translates into happy customers, a stellar reputation and recession-proof profits.
90210...it's powerful, applicable and the number no one forgets! iZigg, go where the eyes are and crush the competition today! visit our web site at
Text90210Today.com to more about iZigg and our plans. It will be a connection you will not regret!
iZigg Corporate Mobile Media Marketing Specialists
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How Mobile Marketing Is Changing The Real Estate Business
By: Lee Friedman
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