subject: 4 Vital Social Media Tips To Follow For A Successful Ecommerce Business [print this page] It can be clearly observed nowadays that social media will really be a big influence on how people may think and communicate in the future. We may not be certain how big the impact but those company that intends to stay on the business for long should really ride and go with the flow.
Get started on these sites and develop a loyal following. It will become easier to launch onto the next trend once it starts. Your ecommerce business only stands to benefit from it:
1. Open a Facebook and Twitter Account
No social media marketing initiative is complete without a Facebook and Twitter account. Web expert nowadays have their own pages and might stay connected with you by opening their account. Another notable site you should look into is LinkedIn; this is mostly used by professionals so your business will look more credible if it has a lot of connections.
2. Be Brave in Your Exploration
This advice can apply in many different situations. But in this case, we can let you choose the placement of buttons. Generally, ecommerce websites place share buttons/widgets to a familiar section throughout the website. For example, if it is found on the upper-right side on the landing page, you can be sure that it is in the same location on every page.
There's certainly nothing wrong with that but you can actually go further. For instance, you can include the share button on a sales confirmation email, email template, and even on the order page. Placing it on your blog page is also highly recommended.
3. Gather Data
Here, gathering data means knowing where web visitors are sharing your content/product/service. Integrating tools such as ShareThis and AddThis gives you an overview of the sharing behaviour of the audience. Likewise, free tools like Google Analytics also reveal a lot of information about your site and visitors.
4. Upload Photos
It's impossible to visit any blog about social networking without encountering advice about uploading videos. This is because it works. The importance of videos cannot really be emphasized further but just remember that people opts to see things in action than read through a long sales letter. Talking on this matter, don't forget that posting videos on YouTube and other popular sites can also help you in boosting up your sales and revenue.
by: Pilar Torres Wahlberg
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