subject: Choosing the right technology for your business [print this page] With such a wide range of technologies available to boost all aspects of your business - from HD video conferencing facilities to fibre optic broadband connections offering faster speeds than ever before - it's important to keep up with the latest developments, or you risk quickly lagging behind against the competition.
Staying ahead of the latest developments is not just about vanity or boosting your business' profile, but it is becoming increasingly necessary to allow you to access the latest content online. With social media and online video becoming ever more critical to business operations, you don't want to face the possibility of your broadband connection being incapable of accessing them.
That's why many businesses are keen to embrace the emerging technology of fibre broadband, which offers radically increased speeds and connectivity compared to traditional ADSL broadband. The former government promised super-fast broadband to be delivered to 40 per cent of the UK by 2012, which would put speeds as fast as 40mbps in the hands of more businesses and make slower connections during peak traffic times a thing of the past.
Even if you cannot currently benefit from fibre broadband, you should still demand the fastest service from your provider, and that's where switching to business broadband can have many advantages. Fast broadband speeds are essential for keeping your website up and running as well as keeping you in touch with colleagues and clients over email and VOIP conferences, so fast speeds are essential for your day-to-day operations.
All this technology requires expert maintenance, of course, and this can be made easier when choosing a broadband provider or web hosting provider that offers 24-hour support. With one phone call, you'll be able to tap into a knowledge bank without having to employ specialised IT staff of your own. With a flexible package, you'll also be free to upgrade your service as your business requires it, including making the most of trial periods to see the benefits to your business first-hand before committing.
Analysing the technological needs of your business may not be a straightforward task, but by accounting for the number of users who will be making use of the technology and factoring in development projections over the next 12 months, you can get a better idea of what technology can help achieve those goals and which you could do without. High speed broadband is increasingly being considered as one of the former.
Choosing the right technology for your business
By: Paul Buchanan
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