subject: How To Create A Lead Generating Mortgage Website In Record Time by:Rob Lawrence [print this page] You have three choices you have in getting your mortgage site up and running. To recap, they are:
1. Go it alone and design it yourself.
2. Hire a web design firm to custom build a mortgage site for you.
3. Use a ready-made instant website from a design company that specializes just in the mortgage industry.
My suggestion was that your time is far too limited to waste on trying to go it alone, and your money is far too valuable to spend on hiring a web design firm to custom build a site for you. Your best option is number 3, using one of the ready-made instant websites from a company specializing in the mortgage industry.
Here is my list of some of the best firms out there, and ones you should consider before making a decision.
READY-MADE INSTANT MORTGAGE WEBSITE PROVIDERS:
* LoanBright.com
* FireComm.com
* FreeLOWebsites.com
* Avicy.com
* DigitalOrigination.com
* FindTheLowestRate.com
Any of these firms can provide you with a very professional looking site and help you create the company image you are looking for. Although pricing and services vary, be sure to evaluate each to determine the type of features you want your website to have. Things such as an online 1003 application, rate alerts, and newsfeeds can add a tremendous amount of interactivity to your site and get prospects to return again and again (because of the updated information).
One additional website you might want to consider is my FindTheLowestRate.com site. Although it isn't a "company" oriented site, it's purpose is solely to help you generate leads. You can learn more at:
I always tell my clients that you should have two websites at a minimum, maybe more. One site to create your company image, and one to act as a lead generation source. Of course, your company site will generate leads as well, but having a separate site whose sole purpose is lead generation can put you head and shoulders above all the other "me-too" mortgage firms out there. To attract hard-core rate shoppers and purchase-loan customers, this is an absolute must!
Review all your website options, set a firm goal and make a decision. Only by putting a stake in the ground and beginning where you stand, will you be able to reach your sales goals this year.
About the author
Rob Lawrence is ranked one of top national trainers in the mortgage industry. He is the currently the CEO of Battlecall.com, coaching, tools and resources to turn mortgage professionals into mortgage warriors. Visit http://www.battlecall.com for his free "Sink Or Swim" weekly newsletter, mortgage training, marketing advice and more! Jumpstart your career in the mortgage business, starting today.
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