subject: Start Up Business: How Not To Mess Up Big Client Presentation By Lousy Folder Printing [print this page] As a marketing officer seeking to create a first good impression on a new client, you must ready well for the first presentation. Grooming, power dressing, remembering your elevator pitch, and taking a business folder with the right folder printing design and contents are important ways to prepare. After all, you can never have a second chance to make a first and enduring good impression.
Of course, seasoned marketing experts started as awkward rookies at first. To make them look professional, aside from their manner of dressing, a business folder comes handy as a compelling presentation tool. An impressive business folder helps him become confident as to what it is his company has called a meeting for. Lack of confidence is a weakness in a business enterprise transaction, because prospective clients only rely on the confidence of the marketing officer about the product or the brand for their own stable feelings, before sealing a high-flying deal.
What makes for a good folder printing? Sizes are almost general, but the design and colour schemes are adjustable. Chinese businesses go for red as this colour brings in luck, but in Western organisations, red is rarely applied unless out of desire to make a different impression. Blue is widely taken as the colour of credibleness, and white and black are formal and more corporate. Of course, business enterprises can search other colours and make their designs stand out, but these should always be consistent with their brand or corporate image.
Next is the functionality of the folder printing design. Some business folders, especially of companies in the food and beverage industry, make the folders look like menus of their services. Those in the architectural firms employ special trends. However the folders look, they should be able to hold essential contents, such as the flyer, corporate profile, and most significantly the business card. The latter is usually enclosed in the inside of the cover.
Always work with a professional printing services company for your folder printing. The investment is worthwhile, because you can never recognise what a good first impression can contribute into your business enterprise.
by: Chona Marsh
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