subject: Global Sourcing, the Entrepreneur and New Markets [print this page] Just ask any entrepreneur about the importance of new business leads, and you will likely hear a great deal about just how important they are if you want to grow almost any business. Gaining access to new customers is a typical way that a business can expand, whether it is in manufacturing, the service industry or any other area of commerce. New customers are valuable because they bring new money to the table.
Entrepreneurs and businesspeople know the value of tapping into new markets. New markets means new customers and that, in turn, means new revenue streams. The simple fact is that your old customers are likely only going to buy so much more of your goods and services, no matter what you are selling. If you want to expand your business, you almost always need to create new inventory in some fashion.
Global sourcing is an important aspect of the world's economy today for a wide-range of reasons. One of those reasons is that companies and entrepreneurs that are using global sourcing are not just saving money on their products and services, but they are also laying the foundation of future enterprises.
As businesses and entrepreneurs work with countries such as China and India through global sourcing, they are gaining valuable knowledge about doing business in those countries. Also, in the process, they are gaining a valuable understanding of how they can potentially expand into these enormous markets in the future. If expanding one's business is about finding new markets and new customers, then it is pretty tough to pass up billions of them. Finding new markets is critical to any business and understanding a new region is likewise critical to a businesses' potential expansion.
Global sourcing can thus serve to assist a business in a variety of ways, ranging from saving money on manufacturing wholesale products, to serving as an opportunity to gain experience and build an knowledge base about a given area or country. This knowledge base can then be translated into the ability to reach scores of new customers. Those new customers are the lifeblood of expansion.
Global Sourcing, the Entrepreneur and New Markets
By: Darren Hamels
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