subject: Halloween Costume Parties And Events Are A Major Occasion [print this page] Industry leader and event producer, Ones We Love (OWL) has been involved with the organization and production of special events and Halloween is no exception. Millions people will find their way to a costume party on Halloween Eve, October 30th (because Halloween is on a Sunday). What does this mean for the industry?
1) People will wait until the last minute to spend money. There will be a mad rush on pumpkins, costumes and candy from Friday, October 29th and Saturday, October 30th. The majority of people will use their end of month discretionary funds to cover Halloween expenses.
2) Halloween on a Sunday means, everyone will want to party on Friday and Saturday so they can recover on Sunday. But not to worry kids, the majority of people will be home on Sunday and that could mean increased candy and goodies for trick or treaters...
In our next article, we'll discuss house parties. The pros and cons.
by: Ones We Love
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