subject: Is Affiliate Marketing A Good Business Model For A Successful Productive Business? I Say Yes! [print this page] Some of the most popular "how to" courses, boot-camps and seminars are built around affiliate marketing as a business model for success. If you do a search on the Internet, you'll find literally thousands of E-books, Home-study courses, and affiliate marketing products for sale.
But can you really build a business around selling other people's products?
Yes. And no.
The truth of the matter is, there is a specific formula that can lead to success if you decide to base your business around selling affiliate products.
But if you do it wrong, you may never make more than enough to cover your Internet connection and telephone costs each month.
Why is there such a huge Gap between the really successful affiliate marketers (those who make thousands of dollars each and every month with their sites) and those who are barely eking out a living or less?
Like with any business, affiliate marketing all boils down to creating solid working systems that are usable and can be duplicated by anyone to bring income from as many different sources as possible. This the key, not one source but many different areas of money flow so if one is dry the others produce.
Here are some things to keep in mind when getting started:
Start with one product. Do your research. Find a market with a product that people want and are buying. Set up a system for promoting that product. (Think article writing, white papers, case studies, product reviews, e-books, workbooks, your personal blog page)
Find additional and complimentary products or services that you can sell after you've started making a profit with the first one.
Create a squeeze page where you can collect names of people who want to find out more about the affiliate product or niche market.
Drive traffic to your Squeeze Page with good advertising and offer them valuable information in exchange for their contact information.
Create a way to keep in touch with the people on your list (with an autoresponder, and continue to promote the additional products to them over time - but make sure that you're offering good solid information to them as well, to help build your credibility and their loyalty.
Once you've got your first affiliate product selling well, it's time to start cross selling and up-selling. This may take you from a few weeks to several months - but like any other business, it's important that you are willing to spend the time and money necessary to build your affiliate business. Remember there are NO true free lunches on the Internet, you get exactly what you pay for.
As soon as you've got the first product and cross sells operating at a profit, you can expand from there. For example, you could go into another niche market that is a compliment to your other products such as an e-book that tells them how to profit from your first product. Or, something a little more advanced (and this one is a trick used by some of the Internet Marketing gurus in many different niches), go into competition with yourself.
That may sound a little crazy - but think of it this way: by competing against yourself - especially if you're able to grab onto the two of the top five positions - you're really just giving yourself a bigger piece of the pie!
If you're the type who gets bored easily when things don't change, or your always looking for a new challenge, you might want to go into a totally new niche. Find something that doesn't have anything to do with your first niche and promote it separately.
Whatever you decide to do, just make sure that you're following the proven formula for success. Build each product or niche until it becomes profitable before moving on to the next one or you risk getting to busy to really spend the proper time developing you business. "Shotgun" marketing is not effective, its like "point and shoot" instead of "Taking careful aim and firing with a scope"! Go to my Web-site to learn even more...
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