subject: When Making A Business Logo [print this page] "Making a logo for a business company can be as simple or as complicated as you want to it to be. If you only have a small-time business, it is better if you make and design the logo yourself to save some money. For big businesses, hiring a professional to design a logo for the company would be very important since a logo reflects a business' identity, tone, and service.
See to it that the logo design that you would choose would be fit for your company. Remember that a logo will give the first impression of your company and what it does so choose a logo that would be appropriate for your business. Also make sure that it would be attractive and recognizable. Select an icon or image that would be perfect for your company. Don't choose a logo that wouldn't be associated with the products or services that your business is offering.
There are three basic types of logos. Iconic or symbolic logos, logotype or word mark logos, and a combination of the two. Iconic logos use imagery that conveys a literal or abstract representation of your business and are instantaneously recognizable, memorable, provides clarity when reproduced in small sizes, and can be illustrative in nature. Word type or text based logos include your business or brand name into a layout and a style using fonts. By choosing the right font, you could convey strong impressions of your business to your client.
Also make sure that your logo can be resized and would work in both color and black and white. Your logo should still look great and it should not lose it's value since it is used in almost anything that would have to do with your company, such as in letterheads, on your products, business cards, signs or your business company's website.
Talk to your colleagues or respected friends or family member on the logo design you have in mind. Consider their opinions and ask them whether if it a suitable logo for your business. Be open to suggestions so that you won't miss out anything.
Choose the right person to make your business' logo is important if you don't intend to make it yourself. It is best to invest in hiring a professional graphics designer since they are experts in such work. Make sure that the person you hired knows what you want and how you want it so that you will be satisfied with the outcome.
Making the right business logo would certainly be a challenging task but it would be worth the investment, leading your business up the stairway to success.
by: Greg Pierce.
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