subject: Allow Business Card Holders To Provide The Best Competitive Edge [print this page] Eliminate the embarrassment and stress of reaching into a shirt pocket or purse with uncertainty that the needed piece of information to start a communication will be found. Even worse the retrieval of a coffee stained or ripped item to hand to a customer or lead. The great presentation just given now falls into the realm of total loss if the current encounter ends badly. Business Card Holders provide the competitive edge to stray ahead of the competition while adding the enhanced look of the organized person behind the product. Eliminate a shaky first impression with an organized method to be reachable after the person to person encounter has ended.
Regardless the industry or affiliation selections have been upgraded with new styles that are in addition to the standard type case that generally accompanied past orders. Exchange of contact information is important whether corporation, home based services or fraternal organization. Personal appearance can generate confidence or destroy credibility. Simple acts of exchange of information may not result in any further dialogue if not handled professionally.
Individual taste may tend toward more basic choices or elaborate designs that reflect an individual marketing style. Assorted materials from metal to leather offer flexibility in making choices. The ergonomic features enable ease of dispensing without fumbling or dropping the case while retrieving a card. Never keep someone waiting who is on a schedule and has limited time to speak and must follow up at a later date.
The masculine feel of a product for men or the feminine wishes for women are complemented by material, design, color and options for further personalization. Past designs that may not have emphasized colors that tend toward family or floral designs have now been expanded to make more options available.
A company logo may be perpetuated with engraving or embossing for leather selections. In addition chrome, brass, pewter or stainless steel can be customized with script or selected lettering. Initials, names or messages of an inspirational nature created by the purchaser are added to ensure a unique look and ability to identify the owner if lost or misplaced.
Often a range of themes are available that reflect an industry or profession. From collegiate, religious, sports or medical professions to fraternal affiliations when displayed a statement is made about the owner before a card is retrieved.
Hard edge professional style or shades of pink that make a feminine statement are available in selections that range from stainless steel to floral arrangements. For the professional in negotiation who wishes to maintain a hard line or in a fraternal situation where family is emphasized the case expresses the personality of the owner.
The office need not be empty of a suitable greeting or method to be reached when a visitor or potential employee leaves the room. When reaching for a personal holder might be inappropriate or not tactful in an office meeting a desk product would be better suited. With free access by the visitor a level of interest is determined by whether they retrieve a card when leaving. As an advertising feature logo or other identification is showcased at the same time.
by: John Rowbotham.
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