subject: Halloween Is Coming, So What Are You Doing To Put Your Business On The Map? [print this page] Business owners, who see fall and all the festivals it brings into every neighborhoods and communities, as a time to enjoy the company of many customers and as a chance to grow their business through one on one contact. Customers will respect the fact that you enjoy their company outside of business and that you are really just one of them. This is a great way to built a reputation and repertoire with your neighbors and is excellent for business growth.
As with every holiday, they seem to sneak up on us every year. However, this year can be your chance as a business owner to break that trend and take advantage of the harvest or Halloween festivals that happen in your community every year. What a great time for giving out some of your promotional items to community members and customers to show your appreciation. The end of October is just around the corner, so now is the time to start planning.
Trick or treat is a wonderful time to hand out promotional items, toys, and candies because this is the one time of year that people will actually approach your business and ask you to give them something. By giving them something with your business name and logo on it you are working on cultivating that individual into becoming a customer of yours. Each time they see that item they will be reminded of your business and this will reinforce your presence in the community.
October is full of community events; Halloween being the most notorious. If your resources will not allow you good coverage for all the events, it is wise to plan a noticeable promotion during at least one major or most popular community celebration. For most communities, that would require involvement be the Halloween festivities. It should be easy to get all the necessary information from the hosting board before any of your items are ordered. Just make sure you have extras on the order to cover any increase in attendance.
People in large numbers are attracted to these events, because they are alot of fun and family friendly, so they are great for the whole community. This is also a great place for a business to showcase its products or services with a good selection of giveaway promotional items. These items along with unusually costumed employees can easily generate a friendly atmosphere for any interested attendees to inquire. Banners and logos will make your info tent very recognizable.
by: Ann Christopher
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