subject: How Businesses Are Maximizing Facebook Pages And Creating Raving Vocal Fans [print this page] You can build an Official Page by going to Facebook pages section of your account. There you have the option of creating a Community Page or an Official Page. The difference is a Community page is for your favorite causes while the Official Page is for a local business, brand, product, service or organization where they can do their Facebook promotions. You can also use the Official Page for your band, artists or if you're a public figure. Probably one of the most famous Facebook page might be President Barack Obama.
The most successful businesses that have a Facebook Page and are doing it right are the ones that are actively engaging with their fans. They know their market and are using fresh, creative content and engage their audience with discussion boards and polls. Many businesses and artist use video and lots of good high quality photos or images.
It may be difficult to notice the difference between a regular Facebook personal page and Facebook Page used for business. You may have noticed many more businesses are becoming much more confident driving traffic to their Facebook Pages with the use of coupons and advertising. Rather than spending thousands of dollars on search engine optimization to rank their web sites, product or services, some companies are requesting their Facebook visitors for recommendations, or doing a search on Facebook itself.
An increasing number of health related sites are using Pages to promote a healthy, happy lifestyle while becoming market leaders. You can use your Page to announce new product offerings, sales or special offers that you may be conducting, as well as updating interesting news about your business.
Check out HealthCastle.com and the American Heart Association where they use Pages as an opportunity to build a following for their business.
When someone follows or "likes" your business Facebook page, you can post a product or services updates to your Page which allows your customers to get a notification in their Facebook news feed.
The results are overwhelming; with very little Facebook promotions strategy and a modest budget you can build quite the following of extremely loyal and vocal fans. Join me while we start to build our fan base with a small little product called The Little Black Book Marketing For Facebook. You can learn about this product and many more like it at http://littleblackbookmarketing.com.
How Businesses Are Maximizing Facebook Pages And Creating Raving Vocal Fans
By: lonel
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