subject: 5 Key Essential Online Business Marketing Strategies [print this page] Email Marketing Email Marketing
Email marketing is one of the most effective forms of online business marketing and driving traffic to your website. Use online email marketing service providers to build a list of contacts and provide your subscribers with all the latest news and development taking place on your business front. Email marketing is effective when used to promote your online products and services.
Social Networking Marketing
Many small businesses are taking advantage of social media sites such as Twitter and Facebook to target their marketing efforts and drive traffic to their website. Launch a Facebook fan page for your business and bring your business front to a wide range of potential consumers. Twitter is ideal for targeting your niches audience and providing short descriptive messages about your business products and services.
Article Marketing
Write a couple of short informative and interesting articles on your niche such as reviews' and how to' articles. Provide information about yourself in the author section with a link back to your site.
Link Building
Build some quality website links by linking to websites in the same category as yours. Sign up with sites that offer the services of quality link building and take your pick.
Offline Marketing
As well as online marketing you should get involved in some effective offline marketing such as press release advertisement. If you're on a budget you can always do some of your own advertising by getting some custom window decals made up and placed in your vehicle, providing some free advertising whilst driving out and about. Getting hold of personalised stationary such as business cards, pens, complement slips and letterheads with your business details on them doesn't cost much these days and can be a great way to advertise your business.
5 Key Essential Online Business Marketing Strategies
By: Fabrizio Van Marciano
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