subject: The Telegraph Launches Online Fashion and Shopping Website [print this page] The Telegraph has recently unveiled a combined online fashion and ecommerce website. The Telegraph Fashion site mixes editorial content with online shopping so die hard fashionistas can read about the latest beauty and fashion news and trends and opt to buy their favourite pieces via the buy button.
Nancy Cruickshank, executive director of Digital Futures at TMG commented: "Careful research and planning has gone into designing a site where users are guided from one area of the site to the next in a seamless way which, coupled with the world-class editorial team behind the site, will ensure a hugely interactive and informative experience."
Readers can Buy' or Love' the fashion and beauty experts favourite picks in the "I-spied" section or browse the shop where they can buy anything from inexpensive Warehouse camisoles, to a man's Casio G-shock watch radio controlled, and pricy designer bags.
Rather than making your purchase on the Telegraph site the buy' button takes readers to another ecommerce store or fashion labels online shop where the purchase can be finalised.
The mini' site also features comment and advice on celeb, ethical, high street and men's fashion from Telegraph columnists and fashion experts, that include Hilary Alexander and Mary Portas, as well as up to the minute fashion news and features, galleries, videos and the latest catwalk reports.
The Telegraph has recently unveiled a combined online fashion and ecommerce website. The Telegraph Fashion site mixes editorial content with online shopping so die hard fashionistas can read about the latest beauty and fashion news and trends and opt to buy their favourite pieces via the buy button.
Nancy Cruickshank, executive director of Digital Futures at TMG commented: "Careful research and planning has gone into designing a site where users are guided from one area of the site to the next in a seamless way which, coupled with the world-class editorial team behind the site, will ensure a hugely interactive and informative experience."
Readers can Buy' or Love' the fashion and beauty experts favourite picks in the "I-spied" section or browse the shop where they can buy anything from inexpensive Warehouse camisoles, to a man's Casio G-shock watch radio controlled, and pricy designer bags.
Rather than making your purchase on the Telegraph site the buy' button takes readers to another ecommerce store or fashion labels online shop where the purchase can be finalised.
The mini' site also features comment and advice on celeb, ethical, high street and men's fashion from Telegraph columnists and fashion experts, that include Hilary Alexander and Mary Portas, as well as up to the minute fashion news and features, galleries, videos and the latest catwalk reports.
The Telegraph Launches Online Fashion and Shopping Website
By: john smith
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