subject: Turning Pennies into Dollars in Your Home Marketing Business [print this page] "A penny saved is a penny earned" says Benjamin Franklin. Today I'm going to show you how that saying can mean dollars for your home marketing business.Henry Ford revolutionized the auto industry by simplifying the manufacturing process into an assembly line. Why was it so revolutionary? The cars were produced faster and cheaper which made them more affordable...so much so, that the average person was able to buy one. Ford was able to build something of value while lowering the cost so that more people could afford it...his share of the auto industry market rocketed!The lesson to be learned here is that as a home marketing business owner, you need to always be on the lookout for ways to improve the process of getting the job done more quickly and saving money. If you can do that, without compromising quality...well then you'll be at the top of the game, much like Mr. Ford!Even if it's just a few pennies in savings, remember that at the end of the day pennies turn to dollars and dollars to hundreds of dollars in the home marketing world. I can sense the doubtful attitude...so let me remind you of Howard Hughes.He was able to save 2/5'ths of a cent by redesigning the tin cans his food came in. He was then able to split the difference with his customers, reducing the cost to them by 1/5 of a penny. A fraction of a penny in savings created a huge market share netting him more revenue.Tying this into your home marketing business...think about the things that you do on a daily basis that consumes time and/or money. Trimming a few things here and there could add up to thousands for your bottom line. Think of how time consuming a home business would be without the computer or internet...Your homework now is to take a look at all of the processes in your home marketing business...get some poster paper, tape it to the wall, and map it out. Once you can visualize what you're doing everyday, you can begin to see where there is waste and begin implementing ways to save you time and money. You need to know your business better than anyone and have your finger on everything that is going on, ensuring max productivity/profit potential. Isn't time and money the reason that you started your business?Those extra pennies could spell the difference between success and failure for your home marketing business...
Turning Pennies into Dollars in Your Home Marketing Business
By: Jeremy V Smith
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