subject: Know Your Men Better [print this page] Lazy lifestyles can up cancer rate in Asia
With people in developing nations like India and Pakistan adopting lazy lifestyles of the west, cancer rates are expected to soar by 75 percent worldwide by 2030, experts have warned.
Cancer rates could even increase by 90 percent in the Third World in that time, experts add.
Many cancers such as breast, prostate and bowel tumours are linked to unhealthy living in high-income nations. Countries like India, Pakistan and certain African nations are said to be under threat as their standard of living improves, The Sun reported.
Global cancer cases are predicted to rise from around 13 million in 2008 to around 22 million in 2030. Obesity caused by eating processed or junk foods, low exercise levels and high smoking rates have been blamed.
Scientists from the International Agency for Research on Cancer (IARC) in Lyons, France, based their findings on a snapshot of statistics for the disease from 184 countries in 2008.
The incidence and death rate estimates were used to project how cancer diagnoses were likely to change by 2030.
The study took into account forecasts of population size, ageing and national development.
Women in red - turn off for men
Popular perception equates red with women's sexual allure, but the colour may actually act as a turn-off for most males, says a study.
Sarah E Johns, evolutionary anthropologist at the University of Kent, who led the study, said: Our results really challenge the commonly held view that the colour red promotes sexual attractiveness by acting as a proxy for female genital colour.
However, we found that men showed a strong aversion to redder female genitals. Our study shows that the myth of red as a proxy for female genital colour should be abandoned, said Johns, the journal Public Library of Science ONE reports.
This view must be replaced by careful examination of precisely what the colour red, in clothing, makeup, and other contexts, is actually signalling to men. What it isnt signalling is female sexual arousal, added Johns, according to a Kent statement.
A team from Kents School of Anthropology and Conservation including Lucy A Hargrave and Nicholas E Newton-Fisher, generated 16 images of female genitalia by manipulating four photographs of the human vulva to produce four subtle, yet different, colour conditions ranging from pale pink to red.
These images were then presented to 40 heterosexual males with varying levels of sexual experiences who were asked to rate the sexual attractiveness of each image.
The results showed that the men rated the reddest shade significantly less attractive than the three pink shades, among which there were no significant differences in rated attractiveness.
by: Madhu
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