subject: Measure Your Feedback To Maximize Your Online Success [print this page] Many people have a dream of hitting it big online. They create a website, have a decent offer, maybe make some effort to generate some traffic, and then kick back and watch the money roll in. Only it doesn't always end up like this. Most people fail when they try to make money online. It's because they treat it as some magic money source that doesn't require a lot of attention. But just like anything else, you've got measure how effective your efforts are. That way, you can keep doing more of what works, and less of what doesn't work. In this article, you are going to learn how to apply this to the online world.
Using some kind of analytics program to measure your visitors is essential. You need to know where they come from, how long they stay, and what pages they are spending most of their time on. Obviously, you need to put links to your money site on your most popular pages. Also, if you are getting a high bounce rate, you've got to give your readers some kind of incentive to check out some other pages.
When people click on the links to your site, you need to know which ones they are. This is important for both onsite links and offsite links. Inside your analytics program, you can see which links visitors are clicking on to get to your site. Also, when they move from page to page within your site, you can see which links are the most popular. This can help you to design your link anchor text so you can maximize your click through rate.
If you've got ads and banners on your sites, always rotate them, and always keep track of the metrics. Leave them up long enough to get enough traffic, then simply keep track of which banners get the most clicks.
One way you can really stand out is to have a contact phone number on every one of your pages. That way, people will feel like you are a real person rather than some robot or big corporation trying to sell products without any kind of customer service. Just having a number on your site can do wonders for your image, and make you look a lot more professional.
Whenever somebody buys something from your website, it's essential to know what pages they visited before buying. This can show you what helps the buyers make decisions. If you can reproduce this on other pages of your site, you can make a lot more money.
When you really think about it, online success is no different than success in any other area of life. Keep trying different things, measure your results, and adjust your strategy accordingly. If you keep this up, you'll be making tons of money before long.
by: Winston Takeda
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