subject: A Global Enterprise Rises Questnet [print this page] The business enterprise is the largest working sector with the maximum number of employees. With such large number of educated candidates directing their efforts into the field of marketing, an average person is not given an opportunity to try his hand out in the field. As a result, unconventional marketing techniques have been introduced in the market to give the average masses a chance to explore their marketing side. Multi level marketing is the phenomenon that hit the commercial platform and created a form of interactive methods to sell a product. This method is termed as direct selling and the process of promoting a company through the word of mouth is called network marketing. Companies like Questnet utilised the Internet and the public platform to its full capacity keeping the public in loop with the companys strategies. This form of marketing had become a global enterprise that included all the industrially potent countries like UAE, Singapore, India etc. the MLM companies helped strengthen the economy by providing a source of additional income for people from all walks of life.
Questnet struggled initially but later once the concept of multi level marketing began gaining prominence; this company too started spreading its wings in glory. MLM companies defied the laws of conventional selling through advertisements and promoted direct selling as a part of the business policy. The companies enrolled people into the business by investing a small capital to initiate their role as a partner in the company. As soon as enrolment process is completed, the member is made an independent representative of the company and they are given a catalogue of products to look through. The IR then sells a product to a potential buyer and earns a hefty sum in return. This mechanism is simple and precise involving no complications of any sort.
Questnet has been a global name and helped elevate the standard of living of millions of individuals but like any business, a minute hindrance caused a temporary halt in its functioning. The reason for this is the rumours and speculations suggesting that the MLM companies are a conning agency set to con people of their money. With such accusations engulfing the news and website articles, the enterprise experienced a lot of dis harmony. As a result investigations were initiated to bring out the truth behind chaos. The investigations revealed that the rumours were initiated by rival agencies to tarnish the image of the company but once the truth was out, things started going back to normal.
Companies like Questnet became a household name and the interest grew making a number of potential members inquisitive about its functioning. These companies had zeal to succeed and using that to their advantage they create a business plan that was almost flawless. After the controversy, the business plan was improvised to eradicate every possible loophole in the system. People became more aware of its eminence and benefits. They started overcoming the hesitation to take a step closer to fulfilling their dreams.
by: Sonal Dmello
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