subject: Answering The Pet Insurance Sceptics [print this page] There are many reasons that some veterinarians believe could result in pet insurance being detrimental to them or their practice. At Petplan, we believe that most of these may actually not be true. So this article basically tries to answer and clarify the doubts in the minds of the pet insurance sceptics.
Pet insurance increases paperwork?
The truth is that in most claim cases, the paperwork involved from the vets side is no more than that involved in generating a receipt of payment. The pet insurance contract is generally a contract between the pet owner and the insurance company. The responsibility of filling up claim forms therefore usually lies with the client, not the vet. Vets may be required to provide the treatment and diagnosis details only, which seems to be minimal paperwork considering that an insured client has many times the capacity to pay for their pets treatment than an uninsured client.
Promoting pet insurance is unproductive for vets?
This belief can be challenged in many ways because having insured clients is favourable for vet practices in many ways. Insured clients do not have to worry about the cost of treatment and therefore they dont have to choose between expensive treatments for their pet and saving money but losing their pet. Vets also get the emotional reward of being able to treat and save a higher percentage of their patients. They can do so much more for the pets that are insured.
Inappropriate for vets to promote pet insurance?
It could not be more appropriate for a vet practice to promote something that helps save pets lives! It is not only in the best interest of the pets medical health but also of the pet owners financial health, to have pet insurance. Moreover, it could also help form a closer bond between the vet practice and its clients by creating positive associations for the clinic in the clients minds.
Insurance expertise will be required to provide pet insurance advice?
The fact is that vet practices or their staff members are neither expected nor legally allowed to offer any advice on the insurance products. Making pet owners aware of the general benefits of having their pet insured or informing them of the available pet insurance offers at the clinic is the only kind of promotion vet practices can do and should do in their clinics. For this, no rigorous training or insurance expertise is required.
Contrary to the sceptics beliefs of being detrimental, pet insurance is in fact something that can help the veterinary industry grow to a whole new level as more and more pet owners buy insurance and are released from the financial barriers that stop them from spending on providing the best available medical help to their pets.
by: Georgia Picton
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