subject: What S The Future Of Online Classified Advertising? [print this page] The internet has led to the production of such tools that human kind is benefitting tremendously. Those who ve taken strides with technology and are moving ahead with this wave exactly know where it will head, and thus people are strategizing their moves accordingly. People have created so much money using the internet that it s simply unbelievable. Though free online classifieds itself is in its nascent stages, people are already discussing its future. Critics and thinkers have raised a lot of points to discuss what the future of free classifieds online has in store.
Use of Mobiles: Mobile phones have come a long way, and are almost capable of doing everything that a laptop or a PC can. Earlier, phones only had the facility of calling and messaging but now, people use the instant messenger to stay connected, they use free calling apps which combines the power of the internet and phone using VoIP, checking mails, playing 3D games, watching movies, listening to songs etc.
Critics argue that as classifieds have gone from newspapers to the internet, they will soon start going on mobile phones in the form of applications that will be updated daily. A person will be able to search for the desired item and will be able to instantly call the seller.
Use of multimedia: Earlier, buying from newspaper classifieds involved a risk a risk of wasting time in case the product youve gone to check out is not up to the mark. But as free online classifieds emerged, people had the ability to put photos of the product they re selling. A buyer could check the actual product photos and then order directly online, without worrying about the item. As time will progress, classified websites will have the ability to put demo videos and video reviews of the product. This will give a better insight to the seller.
Use of social media: Social media platform is used by one and all. Using these platforms, free online advertising can be done by sharing links and tagging people. For example, you know that your friend is looking out for a guitar and you come across a nice classified advertisement, you will be able to tag your friend just to let him know that there s something relevant for him. Such ideas can turn around the way classified websites are being used.
Moreover, people will be able to recommend a classified ad, making it more credible. More the number of recommendations, more credible would be the ad and thus, the product.
Perhaps, there s no other medium which offers free advertising online. Advertising as a term itself implies something expensive because advertisers spend exorbitant amounts of money. But if you re getting to advertise for free, why not try it!
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