subject: How Will My Customers Know My Online Store Is Safe To Shop At? [print this page] Setting up an online store can seem daunting, especially if you are starting from scratch and do not think you are an internet expert. However, the important thing is that one must never be negative when it comes to doing something on the internet. It may seem difficult at first, but as each hurdle is passed it can become a lot simpler. E-commerce has evolved a lot and you can open a very secure, reliable, and well thought of store as long as you put in the time and effort.
Here are some ways where you can ensure that customers think your online store is secure and 100% legitimate.
1. Using websites such as Amazon, Google Wallet, and Ebay for the shopping options.
If you are looking to sell something on your website, you can do it but you may have a worry that people will not take you seriously. This can be resolved by linking the products that you advertise on your website to items you sell through Amazon, Ebay, or Google Wallet. For example, putting an item for sale on Ebay does not require much effort. Once you create an auction, you can simply link this to your website and sell the item that way. The same can be done for Amazon and Google shopping. This will eliminate the need to secure your own web page.
2. Get Proper SSL Certificates For Your Website To Sell Items
If you do not want to sell through those sellers, then you will have to put some work into your own website. Not only will you need to have plenty of information about each product and yourself, but you will also need to create a proper navigation system through which items can be added to a shopping cart and then sold.
Do not try to complicate things. Instead of doing trying to do everything at yourself, you could look for retailers that help with designing online shopping websites. This way, you will be able to get a basic layout and all the difficult work done via a third party. Simply add your specifications and make the website unique to what you are selling. Also, ensure that any page that asks for customer information and credit card/ Pay Pal information is properly secured with SSL Certificates. Only when customers see SSL Certificates will they trust the website.
3. Place reviews of your website on a separate page, so that people can see the experiences others have had by shopping with you. In addition, you will want to open something in the way of a chat box. This will allow for anyone who has a quick question to just ask it in the chat box. This is more efficient than every question being emailed.
As long as you put the effort into your website and ensure that it is properly secured with the right SSL Certificate, you will be able to sell your items very well and with no worries.
by: Brian Paxton
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