subject: How to Create Online Viral Buzz to Increase Traffic [print this page] How to Create Online Viral Buzz to Increase Traffic
When it comes to online marketing, it wouldn't be wrong to say that online viral buzz is the most power marketing strategy ever but it is difficult to come with new ideas to create online viral buzz. A viral buzz basically means a message or news spreading as contagiously as a virus. It reaches thousands of people in a matter of minutes but online viral marketing can be extremely challenging. How can you ignite the viral spark to online visitors? That is hard to figure out but we eventually will through this article.
Online Viral Buzz has two components:
Viral Buzz about the usual
Viral Buzz about the un-usual
When you are talking about promoting usual content and value that your website offers, you are talking about viral buzz for the usual. That's where it becomes more challenging. To get more traffic to your website, you need to develop a strong plan for your online viral marketing. However online viral marketing should not be chosen as your consistent marketing strategy because it's human nature that if you are surprised every time, you don't take pleasure in being surprised any more. Hence if you want to cash the benefits from online viral marketing keep it saved for certain occasions. Viral buzz for the usual can be generated when your web traffic is declining. You can use Viral Buzz for the usual to give a boost to your traffic every once in a while.
When you are talking about promoting the unusual content and value that your website offers at certain occasions, you are talking about viral buzz for the unusual. Viral Buzz for the unusual can easily be strategized if you have in-depth knowledge of the stuff that you are generating the viral buzz for and if you about your customers and their whereabouts. Now when you talk about viral buzz you need to know that it has to be something that sparks interest in the minds of the potential web traffic. Something that clicks their minds and doesn't give answers to all their questions so that they come to your website to find the answers. This is probably the most successful strategy to get traffic to your website.
There are many viral marketing ideas available however it is suggested that you use one that best matches your product/service and website. In this article I am going to give you some of the generic viral marketing ideas. Edit them according to what you are offering and you'll see how it works.
Create a teaser video about your website and products/services and post it on video communities and social networks. Please don't forget to add the keywords that the web traffic is going to search for!
Create relevant pop-ups. Not spam and not irritating pop-ups. Create pop-ups that appear only once to one visitor and associate them with website that go with your brand.
Create a mysterious document or article and post it on most used directories for article searching or document searching.
To increase traffic you need to do the right online viral marketing. You need to be careful though, if you don't convey the right message the viral marketing can backfire and the web traffic will negatively suffer.
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