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subject: The importance of submitting your Home Business website to the major directories [print this page]


The importance of submitting your Home Business website to the major directories

The importance of submitting your Home Business website to the major directories

After you have completed your Home business website, your next step is to promote it. After you have submitted your site to a few of the major Search Engines such as Google and Search Msn, you will now want begin the process of submitting your site to the major online directories, also known as web guides. As most of you probably know, the difference between a Search Engine and a Directory is that a Search Engine is essentially a robot-driven crawler whereas a Directory is a categorized, human-edited guide to the Web. These directories are very important not only for the hits they bring on their own, but also from the added value your site recieves in the Search Engines' algorithisms due to relevency and popularity ranking. This is especially true in the case of Google, but also for Search Msn and allthweb. It is essential to submit your Home Business site to at least some of the major directories.

You may want to submit your site to yahoo, because of it's importance to Google. However, commercial sites have to pay to be listed. Information sites can be listed for free in certain categories. Looksmart has a similiar arrangement. Commercial sites have to pay to be listed, but informational sites can be listed through Zeal.com community and obtain a free listing. If your website or home business is specific to a certain geographic area, such as San Diego or Dallas, make sure to submit it to regional directories as well.

Whether or not you submit your Home Business site to Looksmart or Yahoo, you should certainly submit it to DMOZ, sometimes called the Open Directory Project or ODP. In fact the importance of Open Directory may exceed all of the other directories. The good news is that it is free to submit your commercial or non-commercial site to the ODP. It is critical to the marketing success of your Home Business site to submit it here because DMOZ provides a lot of search results for many important search engines and directories, including Google. Being in DMOZ can also help your page rank in the major search engines as well, since it has such high relevency and pagerank itself.

So do not neglect to submit your Home Business site to the ODP! For your submission to be a success, a few important rules need to be adhered to: First of all, make certain that the DBA or personal name is listed on the submitted site along with the physical address and telephone number. Be aware that an e-mail address by itself is not nearly enouph. If a DMOZ editor does not see the physical address of your Home Business, your site will probably not be listed. It is a good idea to have this information listed anyway because if you want to sell items from your Home Business website, it is essential that you establish credibility and accountability with your potential customers.

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