subject: Suction Into A Bright Spot In Recent Trade Step By Step Range Hood - Range Hood, Side Too - Hc [print this page] When the magician hands of Liu Qian When the magician hands of Liu Qian
smoke was
Side too
Near-priming
Range Hood
To absorb magic left, this appearance of the distinctive hood looks also attracted the attention of many consumers. Near suction hood in 2008 and 2009 continued to send forces, so that in the product structure, standards are embodied in their influence. Experiencing an economic crisis, calm and deep hood of China has become more mature industry, and to seek a breakthrough.
Suction products into the highlights of the past
"Actually, we had no idea, please do speak for Liu Qian to play such a good publicity from the past two years
Sell
Situation, suction hoods near the speed of development is relatively fast, consumer acceptance of such products is gradually improving. "Ningbo side too Group Marketing Director Sun Liming told the" electrical "reporter.
In Yee market statistics show that from 1 October 2009, suction hood near the market share of 11.6% in volume. Although the proportion is still not large, but compared to 2008, has been greatly enhanced in 2007 near suction hood can not even be seen in statistics. "2008 is the side of the suction hood the key to development, from this year, side-suction range hood has become the market mainstream products." Chengdu Hi-tech Technology Co., Ltd. Innovene senior adviser to Jiang Liwei said firmly: " Innovene contralateral suction hoods are confident the future has now developed three series of 10 types of products, and achieve a 30% sales growth. "
Zhejiang
Germany and Italy
Kitchenware Co., Ltd. Marketing Manager Maying Yu said that as Germany, Italy and the main push products, recent sales of suction hoods increase the percentage of fast, has accounted for Germany, Italy, 2009 Range Hood 70% of the total sales volume.
2008 the second half of "electrical" reporter visited the Beijing market, found that nearly launched the brand suction hoods are not many, of which a large number of brands is very few. Today, in the stores, including
Boss
, Shuaikang, 10000, and etc., most of the brand has nearly suction hood at the sale. Jiang Liwei told "appliances" that can explain recent press suction hood influential phenomenon?? Participate in the 2009
Shunde
Development of the 30 range hood manufacturers have demonstrated near-suction products.
And Jiang Liwei "mainstream say" different, Sun Liming that, although the involvement of the mainstream brands, the near-priming product recognition and market performance are improved, but look at the market range hoods, sales are still the main is a tower machine, in the next few years, near-suction range hood products are still only one category.
Hood enterprises through more than an interview, "electrical" The reporters found that most enterprises are still close to suction hood positioned as a differentiated product. As Jiang Liwei said, homogeneity serious range hood industry, innovation is the key. The suction hood near big different design, making it no wind, no waves in recent years, range hood industry a bright spot. "Near-priming products stimulate the development of the whole industry, however, to trigger changes in the market overall is still some time." Maying Yu said.
Pattern of gradual change in product
The PRC, according to market statistics, in 2007, 2008, 1 October 2009, three times, the deep-cover-type hoods share of retail sales were 53.6%, 49.9% and 34.4% decreased year by year; the contrary, the European share of retail sales for range hoods were 40.3%, 42.7% and 51.5%, increasing year by year. Shows that European products are slowly eroding the deep bell-type products in the market, rose in Europe drop hood product structure has been formed. From such a market in Beijing store the kind of view, without exception, all brands will be fashionable thin and light Range hood was placed in the most significant position, while the number of European products are much more than a kind of deep cover type products.
Gradient in the face of the product structure, Range Hood enterprises are carried out according to their respective market positioning of product structure adjustment. Sun Liming said: "At present, the side has been almost do not do too deep hood range hood, and products to high-end tower machine (that is, European-style machine) and account for about 90% of the number of products." According to Wan and Group Ltd. kitchen electrical product manager Wu widely introduced, although the 10 000 and in the deep-cover-type products have more advantages, but to follow the market development, but also increased since 2007 on European products into the current 10,000, and Chinese products and European products ratio of 4:6.
by: gaga
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