subject: What Is A Link Wheel And Why Build One [print this page] The web is a great place to generate business, and SEO's have all kinds of strategies in place to increase traffic for their clients' websites. Backlinks are a valuable asset to SEOs, as creating backlinks can elevate search engine rankings. One strategy that has become increasingly popular today is the link wheel. For those wanting to know what is a link wheel, it is the process of creating a series of backlinks that work similar to a wheel in motion. Once this technique is mastered, your website will become popular with search engines.
What is a link wheel?
Building a link wheel involves writing articles that are to be posted on Web 2.0 sites such as Wikipedia, Diggs, Squidoo, Blogger, and more. The articles need to be related to your main website, which is your money making site. You need to focus the articles on your targeted keyword. Each Web 2.0 site becomes a 'spoke', while your main website/s is the hub, giving it the structure of a wheel. Each article needs to be unique also related to the next article in the wheel.
Once you determine how many Web 2.0 sites you want to post articles to, you need to develop fresh content for each article. Use powerful and relevant keywords as anchor text so that the site is indexed well. According to tests, low traffic long tail keywords are more effective when it is a question of earning backlinks. Web 2.0 sites rank easily with Google when low targeted keywords are used. Pictures and videos can be added to each post.
Each Web 2.0 site will contain one article with a link to the main website and to the next Web 2.0 in the wheel. The last Web 2.0 site is linked to the first in the wheel, to complete the cycle. The idea behind this is to prompt readers to go to the next site. In this way, you will experience a considerable about of traffic to your main website/s. Link wheels are easy to build although they may be time consuming. It is recommended that your wheel contain 10 - 50 Web 2.0 sites in order to be effective. The process of posting content to Web 2.0 sites can be achieved with the help of software. Hiring the services of an SEO would be ideal, provided you have the budget. Among the white hat techniques, link wheel is a good strategy for any online marketer to try.
by: Jamie Hanson
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