subject: Article Marketing Traffic | Do Your Keyword Research [print this page] It's time to put on our Traffic Hats! It's time to put on our Traffic Hats!
Traffic is the life blood of your business. In order to build a thriving online business it's essential that you get eyes on your site! Today's traffic tip is on keyword research.
One of the most important things you can do to make sure your articles do well is keyword research. Since people use keywords to search for information in the search engines like Google, you'll want to target appropriate keywords if you wish to show up at the top of the results pages.
You can find relevant keywords in many different ways, but the easiest way is to use Googles research tool.
You can find it at: http://adwords.google.com/select/keywordtoolexternal
Simply type in a keyword for your website and Google will give you many keyword ideas.
Example: If you've got a website about pet recipes, you would enter terms like cooking pet food, homemade pet food, natural pet food', cook dog food, etc.
Google also gives you the numbers that tell you how often people search for each term. That way you know the keywords youre targeting are worth your efforts.
Another important piece of the puzzle is figuring out how much competition there is for each keyword. If you are targeting words that have too much competition it's going to be harder for you to reach the top of the search engine results pages. Don't worry about that happening, because its easy to figure out how much competition there is.
Simply go to Google and type in your keyword surrounded by quote marks. The results that pop up are the other sites that are specifically targeting that term.
Example: When I search for Pet recipes I see there are 66,600 webpages that are already listed for that term.
Now that you have these keywords you can use them to give you a basis for your articles. Its easiest to choose one keyword per article and focus the topic around that keyword. Remember to put the same term in your title as well.
Remember, action is everything! So ask yourself how you can implement this traffic tip into your business today in order to start driving targeted traffic back to YOUR web site.
Make it a great day!
by: Glen Hopkins
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