subject: Guide To Affiliate Marketing On Twitter [print this page] There has been a lot of debate as to whether a social networking site such as Twitter should be used for Affiliate Marketing. On one hand, you have those who think that you should only provide quality information to followers while there are others who says that linking to affiliate sites is okay as long as it is relevant to what you are tweeting.
If you feel that is appropriate to recommend affiliate products on Twitter, there are a few rules of etiquette that should be considered to ensure you do not alienate your followers for good.
Be Yourself
Be your genuine self and offer information that is useful to your followers that has no strings attached. Once you establish yourself then make a casual referral to your affiliate product. If you want this step to be successful, be sure that your affiliate site is of a high quality and that the product offered is relevant to your area of expertise. If you're just starting to do affiliate marketing on Twitter, the worst thing you can do right away is promote a product. This way your followers will realize that there is another motive to what looks like free information and this will only alienate them.
Short URLs
Since a large portion of Twitter employs short URLs, it is easy to disguise an affiliate link by using short URL services. If you are going to use any type of affiliate links with this service make sure you are providing notification to your follower that the link is indeed a recommendation for your product.
Link Affiliate Products Indirectly
Create a lot of high quality content on your blog and website with your affiliate link attached to it. Then use Twitter to offer additional information and provide tweets that reference your blog and your website. This will show your followers that you really do care about offering useful information instead of just marketing your business through Twitter.
Make Recommendations in Moderation
In addition to making genuine recommendations for products that are useful and high quality, remember to do so in moderation. One thing you shouldn't do is promote affiliate products too often, because this will just mean that your followers will start ignoring you and what you have to offer.
Be a Good Listener
Make it a habit of listening to what your followers are thinking so you know the appropriate way to respond. This includes listening to your followers thinking with regard to comments about their life. It becomes easier to respond appropriately the more you know about them. In addition to listening to your followers, listen to what they are saying about you by following their comments.
Since there is a lot of debate about using social networking sites for promoting affiliate products, it is best to follow the indirect methods we have described here if you are going to be successful with Affiliate Marketing On Twitter.
by: Martin Sejas
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