subject: Himfr.com Reports Homewear Subject To Room Toward The Big Stage [print this page] November 8, the China International Fashion Week 2010 conference held in spring and summer fashion trends blossoming cocoa home uniforms Session release blossoming can be "feelings of enjoyment" as the theme, carrying her independence, optimism, freedom, tolerant attitude toward life, let people enjoy a simple, modern, really my home life.
Since the reform and opening up, the home suits the former "pajamas" gradually into ordinary people's homes, consumers began to exterior wear clothing with the sleeping area separated from the experience a comfortable sleep environment.
The early 90s, the traditional pajamas enterprises to bring in a "home service" concept, will be extended to a larger nightwear range of styles of design from the distinction between a variety of occasions, dressed in home clothes. Consumers will be comfortable clothing brings home a larger scope, such as living room, quarters.
In 2008, the China Textile Association serving at home September 15 Commission identified as a Chinese home clothes day, appealed to consumers to love of family, to enjoy healthy and comfortable life. Home service employees on that day, dressed in a tracksuit to work, began to experience the relaxed and harmonious office environment.
In recent years, home wear brand in terms of market development, marketing and management to enhance brand image, or shape, there are a qualitative leap. In the home service industry, through associations, enterprises, media and other driven by various forces, but also for customers of home services from the vague to the clear impression, from the increasingly clear to the acceptance, never realized that chasing sticks. Home clothes, has gone beyond the simple wearing apparel connotation, advocacy to create a family culture, giving a kind of spirit, people in the pursuit of life, the more experience the warmth and cozy home.
At the Beginning of this century, as the "underwear Waichuan" the rise of fashion, home wear trend toward a wider range of Ni-shaped side also burst on the scene. In the meantime, Feng domain apparel company formally established its "blossoming Cocoa" brand clothing home to subvert the traditional conservative style, put forward the "strong taste and refused to mediocrity," the slogan will be served at home combined with the fashion element to determine the home of fashion-oriented clothing style.
As a partial living in the southwest-stemmed cocoa, from the Industry and Energy, there is no advantage of industrial clusters in Guangdong; not the South result of reform and opening up the soil to form a good atmosphere. However, the blossoming Cocoa is not due to some unfavorable factors, the resistance caused by stagnating, but make the best use, adhere to the differentiated business model, play their own unique strengths, adhere to the fashion-oriented clothing home positioning, product R & D and innovation created their own unique core competencies, out of a different way.
August 28, 2009 in Taipei Charm Show (TIS) on the top serving home DEDECATES Feast - Chinese home clothes TOP SHOW, blossoming cocoa grand debut, becoming the venue, one of the main characters. In this super show, the "blossoming Cocoa" to the rich colorful pop debut, vibrant, classic interpretation of one or more feminine, or handsome, or rich sweet home the world and become the focus of the venue, to be Taiwan's business who were highly commended.
In November of this year, blossoming cocoa debut China International Fashion Week, which adhere to the belief that fashion-oriented clothing at home, has been recognized fashion industry, home subject to here, from the living room into a big stage.
Home services company to design a bright spot, landing an international apparel arena, indicating home service industry is maturing to become the market's main characters. Also shows that after the market in the exploratory stage, the home of designer clothes are in order to gain a thorough knowledge of the potential, to the market to bring a design revolution. Blossoming cocoa as the market pioneer, bringing to market a source of inspiration will cause more companies to pay attention to clothing and fashion trends at home a combination of concern for the original product. This is both for domestic service industry, consumers or the market will be a new starting point, a new look!
by: Frbiz
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