subject: What To Avoid In Internet Web Site Promotion [print this page] Over the years, internet web site promotion has risen to be one of the top components of web marketing. And now, a great number of promotion strategies for web sites have already been developed and are already utilized by different online businessmen. Nevertheless, of the different pages online, you might have encountered some that still fail in spite of the web owners efforts to promote them, and you might want to know the reasons behind this. The answer is this: proper use of the different strategies in web promotion.
The utilization of the different marketing techniques is governed by rules, and you must know what and what not to do when using them. Even if you apply different techniques to promote your site, the results will not be positive if you dont utilize them well. So, be sure that you dont waste your time using effective strategies ineffectively. The following are some things you should do and avoid in internet web site promotion:
Articles and Web Copies
Things You Must Do:
Incorporate the right keywords in the title and body of your copies to up your page rank.
Submit as many articles as you can to as many article directories as possible.
Aim for easy-to-read and direct copies that are useful to all your readers. With this done, more readers will trust you and they may even become your loyal customers. Finish out your copies by telling readers to take action.
What Not To Do:
Keep your keywords within the right limits so that your copies will appeal to search engines.
Keep it legal: avoid resorting to keyword placement tricks (familiar with invisible text?) because search engines may ban your site if they detect it.
Link Placement
Good:
Find different website directories and submit your site URL to these directories.
Remember this: the right keyword in your links equals more relevant clicks.
Take advantage of free ways to build your links: exchange links with other website owners, join forums and comment on different website and blog posts.
Bad:
Though more links is advised, its not a good idea to post links in pages not related to your site. These pages are the wrong market for you, and you wont find clients here.
Remember the dos and donts involved in web site promotionthese will help you maximize the benefits you get from whatever marketing strategy you use. Taking note of these will determine whether youll succeed or fail in your campaign.
by: Mark Hook
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