subject: Learn to Market Yourself Well If You Want to Get Your Ex Back [print this page] Learn to Market Yourself Well If You Want to Get Your Ex Back
Yes it is hard to reconcile to the fact that someone who you loved so dearly has actually deserted you. You are high strung, irritable, hurt and fighting depression. But the truth of the matter is that the biggest hurdle that can come in the way to get your ex back is that you are unable to market yourself properly. You are emotionally charged and it is preventing you from thinking rationally; it is making you do things impulsively thereby furthering the distance between you and your ex.
The question that could be bothering you immediately is that how is self-marketing important to get your ex back? To get a rational answer to this question, you have to understand that we are constantly marketing ourselves to the world - selling our ideas, thoughts and even friendships. If we sell well, we get accepted and if not, the world rejects us. The situation is no different when you want to get your ex back. Obviously you marketed yourself well when you wooed your ex to get into a relationship with you. You used all the self-marketing tools and strategies like buying gifts (read incentives), saying the right things at the right time (read communication skills) and the product that you marketed so well was you(read product package). Now that your client has either gone to another seller (read another lover) you need to woo back your client with your self-marketing skills and that is the only way you can get your ex back. Here are some points to ponder about self-marketing to get your ex back or woo your ex back:
- Remember the Unique Selling Proposition or USP which made you a hit with your ex the first time. Could be your looks, your intelligence or even your gift of the gab? To get your ex back, these USPs may not work anymore. Therefore you need to work on what your ex liked best about you and focus on further improving that area before you get your ex back.
- While you adopt the No Contact formula during the initial phase after the breakup, you as a product, have to be available, at the right time to catch your ex in the right place and the right mood to buy you again! This means, that without making it obvious, you can always be 'seen', preferably with a rival, to arouse the right feelings of jealousy in your ex. If you completely vanish from the scene, you run the risk of being forgotten. A product which does not feature on the shelf for a long time gets forgotten by even the loyal customer.
- To get your ex back, you might have to consider re-packaging yourself to woo him or her back. This is not only restricted to your clothes and outward appearance, but also your inner qualities, habits and attitudes. Obviously your ex was dissatisfied with some or many of your attributes; otherwise the breakup would not have happened. An intelligent marketing professional always knows the points of customer dissatisfaction and takes the initiatives to remove the buying barriers. Similarly, you have to go back in time and think of the dissatisfaction areas of your ex, so that you can take conscious steps to improve/remove the barriers to get your ex back.
- A product usually bombs when it over promises and under delivers; likewise, to get your ex back, be careful not to promise that you would 'change' and then fail to keep your promise. Commit realistically, but be sincere in whatever you promise. This way, your ex would feel happy to be with someone who is new and improved!
- A product re-positioned too many times fails to remain attractive. The same goes with any relationship management. Consider yourself to be lucky to have got the chance to get your ex back. Make the most of this opportunity so that you not only get your ex back, but also emerge a more positive, mature and sensible individual - who does not require any re-positioning anymore.
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